(USA) Manager, Account Strategy

Reference: R-2672235Posted: 2026-10-13Location: HOBOKEN, NJ, United StatesSalary: $96000 - $186000/yearType: Full time / Regular/PermanentCompany: WalmartBusiness Segment: Home OfficeRole summary: The (USA) Manager, Account Strategy leads the development and execution of omnichannel advertising campaigns, translating client marketing objectives into effective media strategies using Walmart Connect’s platforms. This role involves monitoring campaign performance, optimizing delivery against key metrics, and providing strategic recommendations based on data analysis and customer insights. The manager collaborates cross-functionally with internal teams and external partners to ensure campaign success, supports client onboarding, and drives continuous improvement initiatives. Strong leadership and consultative skills are essential to foster relationships and guide team development in a dynamic environment. About the team: The team develops and executes omnichannel advertising campaigns using Walmart Connect’s solutions to achieve client marketing objectives. They monitor and optimize campaign performance through data analysis and media metrics, ensuring alignment with key indicators. Collaborating with Sales, Product, Engineering, and Analytics teams, they support campaign success and strategic planning. The team manages client onboarding, resolves integration challenges, and builds strong agency partnerships. Focused on continuous improvement, they contribute to creative development and digital innovation while providing guidance and mentorship to enhance overall performance and drive business results. What you'll do:Develop and execute omnichannel advertising campaigns aligned with client marketing objectives using Walmart Connect’s platforms.Monitor campaign pacing, performance, and optimization to meet key performance indicators.Analyze campaign data applying media metrics to enhance effectiveness and recommend improvements.Lead campaign setup, troubleshooting, and client onboarding processes across advertising technologies.Collaborate with Sales, Product, Engineering, and Analytics teams to ensure campaign success and alignment.Build joint business plans with clients leveraging forecasting tools and customer insights.Present campaign performance and strategic recommendations to clients and senior leadership.What you'll bring:Proven experience in developing and executing omnichannel media strategies aligned with client marketing goals.Strong proficiency in campaign management, including setup, monitoring, and optimization across digital advertising platforms.Ability to analyze campaign data using key performance metrics such as CPM, ROAS, and CTR to drive actionable insights.Skilled in building and presenting strategic recommendations and business plans to clients and senior leadership.Expertise in leveraging customer insights and forecasting tools to support media strategy and revenue growth.Demonstrated capability to collaborate cross-functionally with sales, product, engineering, and analytics teams. At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see . Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart. The annual salary range for this position is $96,000.00 - $186,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include : - StockMinimum qualifications["Option 1: Bachelor’s degree in business, marketing, communication, or related area and 3 years’ experience in digital media, account management, or advertising strategy.Option 2: 5 years’ experience in digital media, account management, marketing, or advertising strategy."]Preferred qualifications["Experience in sales or media strategy", "Master’s degree in marketing, business, or related area.", "Experience with DSPs, DMPs, ad exchanges, and media platforms like Salesforce, Tableau, SQL, or Power BI."]