Senior Media Planner
Jobtailor
Develop and maintain media plans, and related documentation including approvals and budgets Utilize media research tools and resources to support client recommendations Develop digital Requests for Proposals and evaluate proposals Stay abreast of local markets & media landscape Support team leaders in growth and development of Planners and Assistants Evaluate media opportunities and provide analysis for clients Deliver reporting with necessary information and analyze results Review competitive intelligence and determine key findings Facilitate client billing and ensure accurate invoicing Requirements Minimum of 3 years online & offline media planning experience Bachelor's degree, preferably in advertising, marketing, or a related program Experience with 3rd party ad server (
CM360
preferred) Ability to analyze complex data Up-to-date knowledge of the media landscape (digital and traditional) Solid understanding of media performance metrics Working knowledge of media research tools and software such as comScore Proficiency in Microsoft Suite (Excel, PowerPoint) and Google tools (Sheets, Slides) Core Competencies Demonstrates expertise in media planning and analysis, with a strong ability to utilize media research tools and evaluate proposals. Proficient in managing budgets, client billing, and delivering insightful reporting on media performance metrics. Highest-signal resume keywords Media Planning Experience 3rd Party Ad Server (CM360) Media Research Tools (comScore) Data Analysis Microsoft Suite Proficiency ATS Optimization Keywords Hard Skills Media Planning Data Analysis Media Performance Metrics Digital Requests for Proposals Budget Management Soft Skills Team Leadership Client Communication Analytical Thinking Industry Keywords Media Landscape Competitive Intelligence Client Billing Invoicing Local Markets Tools & Technologies CM360 ComScore Microsoft Excel Microsoft PowerPoint Google Sheets Google Slides #J-18808-Ljbffr Jobtailor- Overview Greenlight is the leading family fintech company on a mission to help parents raise financially smart kids. We proudly serve more than 6 million parents and kids with our award-winning banking app for families. With Greenlight, parents can automate allowance, ...SeniorFlexible hoursDay shift
$85k - $115k
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