Marketing Manager I/II, Portfolio Growth - Migraine

Company Description About AbbVie AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube. Job Description This opportunity is available at either the Grade 18 or Grade 19 level, with placement determined by the candidate's relevant experience, skills, and overall qualifications. Candidates may be located in New Jersey or Illinois. The Marketing Manager I/II, Portfolio Growth, Migraine, will help advance priority growth initiatives across the U.S. Migraine portfolio. This role will translate strategy into execution, coordinate cross-functional implementation, and use consumer and omnichannel insights to optimize performance. The ideal candidate brings strong consumer marketing experience, analytical fluency, and the ability to drive complex initiatives from planning through launch and ongoing optimization. Key Job Responsibilities: Translate portfolio growth strategies into executable plans, milestones, and measurable outcomes. Support implementation and launch readiness of priority consumer-centered growth initiatives and digital experiences. Coordinate cross-functional teams, agencies, and partners to manage priorities, timelines, dependencies, risks, budgets, and deliverables. Partner with omnichannel, media, and analytics teams to develop audience and channel optimization plans. Analyze audience, channel, journey, and conversion data to identify opportunities to optimize investment, channel mix, and consumer experience. Establish and monitor KPIs, dashboards, and test-and-learn plans; translate performance insights into actions. Support development and deployment of insight-driven consumer marketing across digital, social, website, CRM, media, and other relevant touchpoints. Apply consumer insights and journey thinking to strengthen engagement and reduce friction across the consumer experience. Guide agency and vendor partners to deliver high-quality work on time, on budget, and aligned with portfolio objectives. Support business cases, investment recommendations, and leadership updates for priority growth opportunities. Partner with Medical, Legal, Regulatory, Compliance, Privacy, Technology, Market Access, Patient Services, Operations, and Marketing Operations to enable compliant execution. Identify emerging consumer, technology, partnership, and channel opportunities that can expand reach and unlock new patient pools. Qualifications Bachelor's Degree Marketing experience with proof of building proficiencies in all marketing skills Preferred Qualifications 5+ years of consumer, omnichannel, portfolio, or other relevant commercial marketing experience. Consumer marketing experience, preferably in healthcare, pharmaceuticals, or another data-driven industry. Experience executing integrated marketing across digital media, social, website, CRM, search, and other consumer touchpoints. Experience with omnichannel measurement, including audience segmentation, funnel and conversion analysis, channel performance, and marketing-mix optimization. Experience using KPIs, dashboards, and test-and-learn approaches to drive continuous improvement. Experience supporting the implementation or launch of a new consumer experience, platform, service model, or growth initiative. Experience managing agencies, vendors, budgets, and integrated timelines. Strong project leadership and cross-functional collaboration skills in a matrixed environment. Strong analytical skills with the ability to turn data into insights and recommendations. Strong written and verbal communication skills. Pharmaceutical or healthcare experience preferred; migraine or neuroscience experience is a plus. Additional Information Applicable only to applicants applying to a position in any location with pay disclosure requirements under state orlocal law: The compensation range described below is the range of possible base pay compensation that the Companybelieves ingood faith it will pay for this role at the timeof this posting based on the job grade for this position.Individualcompensation paid within this range will depend on many factors including geographic location, andwemayultimatelypaymore or less than the posted range. This range may bemodifiedin thefuture. We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick),medical/dental/visioninsurance and 401(k) to eligibleemployees. This job is eligible toparticipatein our long-term incentiveprograms. Note: No amount of payis considered to bewages or compensation until such amount is earned, vested, anddeterminable.The amount and availability of any bonus,commission, incentive, benefits, or any other form ofcompensation and benefitsthat are allocable to a particular employeeremainsin the Company's sole andabsolutediscretion unless and until paid andmay bemodifiedat the Company’s sole and absolute discretion, consistent withapplicable law. AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. US & Puerto Rico only - to learn more, visit US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more: #J-18808-Ljbffr AbbVie Inc.