Sr. Insights and eCommerce Marketing Specialist

Mobile Mark, Inc., a global organization and a leading U.S. manufacturer of high-performance wireless antennas, is seeking a Sr. Insights and eCommerce Marketing Specialist . Reporting to the Vice President of Marketing, this role drives growth through eCommerce management, market research, customer insights, competitive intelligence, marketing analytics, and emerging AI technologies. The ideal candidate is analytical, resourceful, and able to translate market data into clear recommendations and measurable actions. Key Responsibilities eCommerce & Digital Commerce Management Manage and improve the eCommerce platform and digital customer experience. Oversee online product assortment, merchandising, pricing, promotions, and positioning. Track online sales, conversion, traffic, customer behavior, and key KPIs. Improve site experience, product discovery, customer journey, and conversion. Conduct primary and secondary research to identify opportunities, needs, trends, and risks. Use quantitative and qualitative methods to gather and interpret market intelligence. Analyze feedback, surveys, industry data, and other sources to develop insights. Translate findings into clear recommendations for the organization and key stakeholders. Build repeatable research processes to monitor customer and market changes. Monitor competitors, pricing, positioning, distribution, marketing activity, and digital presence. Identify market trends, emerging technologies, customer behaviors, and competitive threats. Prepare competitive intelligence reports and executive market updates. Track key industries and customer segments served by the company. Identify whitespace opportunities in markets, products, applications, and customer segments. Data Analysis, Business Intelligence & Reporting Analyze sales, eCommerce, customer, market, and marketing data to identify trends and gaps. Develop dashboards, reports, presentations, and executive insights. Use Excel and Microsoft Office for analysis, reporting, modeling, and presentations. Use BI, visualization, and analytics tools to simplify complex information. Establish KPIs and measurement frameworks for marketing and eCommerce initiatives. Turn complex datasets into concise, actionable recommendations. Identify and implement AI-assisted research, analytics, content, and decision-support opportunities. Use AI to accelerate research, competitive analysis, data interpretation, reporting, and workflows. Project Management & Process Improvement Lead cross-functional marketing, eCommerce, research, analytics, and technology projects. Define objectives, timelines, responsibilities, deliverables, and measures of success. Coordinate with internal teams and external partners to execute projects. Improve marketing and eCommerce processes, workflows, and operational efficiency. Serve as an internal expert on market intelligence, eCommerce, analytics, and emerging marketing technologies. Communication and Content Creation Ability to effectively present information to management and stakeholders. Fluent English communication skills (verbal and written). Assist with aligning communication efforts to ensure consistent global content and messaging. Strong business writing and verbal communication skills. Contribute to marketing promotions and media creations, including video. Required Skills, Qualifications and Education Bachelor’s degree in Marketing, Business, Data Analytics, eCommerce, or related field. 6 - 10 years of experience in eCommerce, digital marketing, market research, customer insights, business intelligence, or related field. Strong analytical, research, and critical thinking skills. Ability to translate findings into actionable business recommendations. Advanced skills with Microsoft Office Suite, Adobe Creative Suite, and WordPress Experience creating dashboards, reports, presentations, and executive insights. Familiarity with BI, visualization, and analytics platforms. Experience with quantitative and qualitative research methods. Strong understanding of digital commerce, customer behavior, and omnichannel marketing. Experience using AI tools to improve research, analysis, marketing, or business processes. Strong project management and cross-functional collaboration skills. Perform other duties as assigned. Travel Requirements Occasional domestic travel is required in support of trade shows and customer events. Ability to lift 20–40 lbs. during attendance at trade shows. Work Setting: Hybrid In office/home, location (Itasca, IL, US) Must be legally authorized on an unrestricted basis (US Citizen, Legal Permanent Resident) Compensation: Base salary of $90,000–$100,000 depending on experience, plus semi-annual incentive opportunities. Why Join Mobile Mark At Mobile Mark, we are proud of our collaborative, family-oriented culture, and our commitment to innovation. As a Sr. Insights and eCommerce Marketing Specialist. you will help drive growth by turning market, customer, and performance insights into practical business action. We offer a comprehensive benefits package, including medical, dental, and vision coverage; life and disability insurance; FSA and dependent care plans; paid time off; holidays; and a 401(k) plan with company match. #J-18808-Ljbffr Mobile Mark