Senior Paid Media Strategist

Saint Louis, MO Location Digital Marketing Department Digital Marketing Digital Superpower Full Time Employment Do you love search and the ability to communicate? Do you have a passion for getting results? At SteadyRain, we believe in taking actions every day that make us heroes to our clients in the digital space. At the end of the day, we love working with smart people to accomplish our goals. Our digital marketing team is looking for a passionate, performance-focused Paid Media leader to join us. Duties And Responsibilities Own day-to-day management of paid search and paid social campaigns across platforms such as: Google Ads (Search, Performance Max, YouTube) Microsoft Ads Meta Ads LinkedIn Ads TikTok Ads Reddit Ads Develop comprehensive paid media strategies aligned with business goals (lead generation, eCommerce revenue, brand awareness, customer acquisition, etc.). Lead annual, quarterly, and monthly media planning, including budget allocation and forecasting. Identify audience targeting strategies, creative testing roadmaps, and channel mix recommendations. Translate performance data into actionable insights and growth opportunities. Identifying new tasks and objectives based on the performance of the client campaign Evaluating and reporting on strategy success to internal stakeholders and client stakeholders Position Requirements 5–8+ years of hands-on experience managing paid search and paid social campaigns. Proven success managing significant monthly ad budgets ($100K+). Deep expertise in Google Ads and Meta Ads Manager. Strong understanding of attribution models and performance analytics. Experience with GA4, Google Tag Manager, and tracking implementation. Demonstrated ability to improve ROAS, reduce CPA, and scale campaigns efficiently. Excellent communication and presentation skills. Education or Training Bachelor’s degree in Marketing/Advertising, Business or Journalism Traits of Successful Team Members The thirst for knowledge about all things digital The drive to learn new platforms and technologies The passion for providing good results to clients and helping them grow their businesses Company Overview Full Time Flexible Scheduling Paid Time Off & Vacation Matching 401k Plan ESOP 100% Coverage of Health Insurance for Employee Vision Insurance FSA Plan Life Insurance Long Term Disability #J-18808-Ljbffr