In-House Marketing Specialist (Hybrid)

Fast-growing personal injury law firm seeking an In-House Marketing Specialist to drive lead generation, community outreach, and brand visibility. This hybrid role blends digital strategy with boots-on-the-ground marketing and social media execution. Key Responsibilities Manage Personal Injury lead-generation campaigns (Google Ads, LSAs, paid social) Track and optimize cost per lead, signed cases, and ROI Execute boots-on-the-ground marketing (community events, referral relationships, firm presence) Manage and create content for social media platforms (posts, stories, short-form video) Collaborate with intake team to improve lead quality and conversion Coordinate website content, SEO efforts, and online reputation Ensure compliance with legal advertising rules Qualifications 2+ years of marketing experience (law firm or Personal Injury preferred) Experience with digital ads, social media management, and analytics Comfortable representing the firm at community or networking events Strong communication and organizational skills Details Schedule: Full-Time Location: Hybrid – Atlanta, GA Compensation: Competitive, based on experience EEO Statement We are an Equal Opportunity Employer and do not discriminate based on any protected status under applicable law. #J-18808-Ljbffr