Head of Growth Marketing Strategy, Americas
$209kUber
About the Role
We are seeking a visionary, high-velocity leader to serve as the Head of Growth Strategy for the Americas. This is more than a marketing role—you are the "connective tissue" between global strategy and regional execution. Positioned at the intersection of Brand and Performance, you will orchestrate the end-to-end growth funnel to supercharge Uber’s Mobility and Delivery businesses across the region.
This role requires a unique blend of strategic vision, analytical rigor, cross-functional leadership, and executive communication skills. Partnering directly with the Regional Head of Marketing and Regional General Managers, you will evolve our marketing engine to perfectly balance brand equity with performance-driven outcomes. It’s a high-visibility, high-impact position for someone who is ready to drive the next phase of our regional growth and expansion.
What You’ll Do
- Architect the overarching growth strategy for the Americas, ensuring regional initiatives align with Uber’s global Mobility and Delivery objectives.
- Funnel Optimization: Own the end-to-end growth funnel, identifying levers to accelerate user acquisition, retention, and frequency across diverse markets.
- Integrated Planning: In partnership with Regional Marketing Ops drive annual and ongoing regional planning cycles, translating high-level business goals into actionable, scalable marketing workstreams across the regions
- Serve as the primary liaison between Brand and Performance teams to ensure a unified "Full Funnel" approach where creative excellence meets data-driven execution.
- Partner with Regional Marketing Ops and General Managers to align marketing spend with operational realities (e.g., driver supply, courier density, and local marketplace health).
- Utilize data-driven insights to pivot strategies in real-time, responding to competitive threats or emerging market opportunities.
- Synthesize complex growth metrics into compelling narratives for the Americas leadership team, providing clear recommendations for investment and resource allocation.
- Empower and guide a dedicated team, fostering a culture of accountability to consistently exceed performance benchmarks.
Basic Qualifications
- 10+ years experience in marketing, specifically in building multi-channel and cross-channel digital strategies
- Bachelor's degree in Marketing or equivalent experience
- High business acumen with a solid analytical mindset
- Ability to analyze and structure data, turn data into insights, and insights into actions that assist senior management and other business leaders with decision-making
- Strong stakeholder management skills and comfortable working in a matrixed organization
- Clear, concise communication skills
Preferred Qualifications
- People management experience
- Strong presenter with the ability to narrate strategic vision and performance of your projects clearly
- A proactive, entrepreneurial approach where you actively seek opportunities that maximize business growth impact
Ability to promptly establish and communicate priorities with a passion for creating structure and overcoming organizational inertia
Ability to drive multiple projects at the same time to on-time completion
- Ability to move fast, adapt, and thrive in a dynamic environment where you derive priorities, requirements, and goals from company context
- Good interpersonal skills: experience managing successfully with diverse cross-functional teams and stakeholders
- Good organizational skills & attention to detail, a high sense of urgency, initiative, & proactive planning
- Critical thinker who is able to solve business problems and communicate solutions in an engaging way to cross-functional teams
- A hard-working, thorough, organized, and motivated self-starter, constantly striving to improve your skills and look for ways to contribute to the team. Thrives on challenges and is not deterred by complicated/complex situations
- Experience in high-paced globally distributed organizations
- In-house Marketing experience, ideally at a tech company, preferred
For New York, NY-based roles: The base salary range for this role is USD$209,000 per year - USD$232,000 per year.
You will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits. More details can be found at the following link .
Uber's mission is to reimagine the way the world moves for the better. Here, bold ideas create real-world impact, challenges drive growth, and speed fuels progress. What moves us, moves the world - let's move it forward, together.
Uber is proud to be an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form .
Offices continue to be central to collaboration and Uber's cultural identity. Unless formally approved to work fully remotely, Uber expects employees to spend at least half of their work time in their assigned office. For certain roles, such as those based at green-light hubs, employees are expected to be in-office for 100% of their time. Please speak with your recruiter to better understand in-office expectations for this role.
$180k - $200k
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