Sr. Software Development Engineer, Sponsored Products and Brands

Description The Off-Search team within Sponsored Products and Brands (SPB) is focused on building delightful ad experiences across various surfaces beyond Search on Amazon—such as product detail pages, the homepage, and store-in-store pages—to drive monetization. Our vision is to deliver highly personalized, context‑aware advertising that adapts to individual shopper preferences, scales across diverse page types, remains relevant to seasonal and event‑driven moments, and integrates seamlessly with organic recommendations such as new arrivals, basket‑building content, and fast‑delivery options. To execute this vision, we work in close partnership with Stores stakeholders to lead the expansion and growth of SPB across Amazon‑owned and ‑operated pages beyond Search. We operate full stack—from backend ads‑retail edge services, ads retrieval, and ad auctions to shopper‑facing experiences—all designed to deliver meaningful value. Key job responsibilities Design, develop, and operate large‑scale distributed systems for Sponsored Products and Brands advertising. Build and optimize data pipelines and services to improve ad retrieval, allocation, and recommendations. Apply Generative AI (GenAI) and Large Language Models (LLMs) to deliver more relevant, personalized ad and shopping experiences. Collaborate with applied scientists, product managers, and other engineers to define and deliver customer‑focused solutions. Write high‑quality, maintainable code and participate in design and code reviews. Drive operational excellence through monitoring, automation, and continuous improvement. A day in the life As a Software Development Engineer, you will help build hyper‑scale online systems, offline data pipelines, and machine learning infrastructure—leveraging Generative AI (GenAI) and Large Language Models (LLMs) to transform advertising and shopping experiences. You will have the opportunity to transform core areas such as ad retrieval, ad allocation, whole‑page relevance, and differentiated recommendations by designing and delivering high‑quality, architecturally sound systems aligned with business needs. With the support of GenAI, you will design globally scalable solutions that evolve in the right long‑term direction while delivering iterative value to customers. This is a rare opportunity to redefine how ads are retrieved, allocated, and experienced—elevating them into personalized, contextually aware, and inspiring parts of the customer journey. About the team The Sponsored Products and Brands (SPB) team at Amazon Ads is re‑imagining the advertising landscape through advanced generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re‑inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. Basic Qualifications 5+ years of non‑internship professional software development experience 5+ years of programming with at least one software programming language experience 5+ years of leading design or architecture (design patterns, reliability and scaling) of new and existing systems experience Experience as a mentor, tech lead or leading an engineering team Knowledge of Python and/or C++ programming Experience leading the architecture and design of new and current systems Bachelor's degree in computer science or equivalent Preferred Qualifications 5+ years of full software development life cycle, including coding standards, code reviews, source control management, build processes, testing, and operations experience Master's degree in computer science or equivalent Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at USA, NY, New York - 184,900.00 - 250,200.00 USD annually USA, WA, SEATTLE - 168,100.00 - 227,400.00 USD annually #J-18808-Ljbffr