Director of Luxury Division - Related Realty
Related Group
Founded in 1979, Related Group has evolved from an affordable housing developer into a global leader in sophisticated metropolitan living, renowned for its iconic designs, groundbreaking partnerships, and museum-quality art installations. Over 45 years, Related has built, rehabilitated, and managed over 110,000 units, earning its place as one of the most prolific names in real estate. Today, the company is in its most significant expansion yet, with more than 90 active developments across the U.S. and Latin America, spanning luxury condominiums, market-rate rentals, mixed-use centers, and affordable properties. Led by the Pérez family and a team of the industry's top veterans, Related continues to push the industry bar higher, delivering innovative residential communities that positively transform cities, forge new trails and improve quality of life across all demographics.
J ob Description:
Position Overview
The Director of the Luxury Division is responsible for developing, expanding, and strengthening Related Realty's presence in the luxury residential real estate market throughout South Florida.
The primary focus of this leadership position is to recruit experienced luxury real estate agents, support their professional growth and business development, increase the division's overall production, and oversee the day-to-day operations of the Luxury Division at the Coral Gables office.
While the Director may continue to conduct personal real estate transactions, individual sales production is not a requirement of the position. Success will be measured primarily by the growth, performance, and overall development of the Luxury Division.
Key Responsibilities
1. Luxury Division Growth & Recruitment
- Develop and execute a strategic recruiting plan to expand the Luxury Division.
- Identify and recruit experienced luxury agents and high-producing teams.
- Maintain an active pipeline of prospective recruits.
- Conduct recruiting meetings and communicate the benefits of joining Related Realty.
- Establish recruiting goals and report progress to executive leadership.
- Develop strategies to increase Related Realty's presence in the South Florida luxury market.
2. Agent Support, Development & Retention
- Provide leadership, guidance, and ongoing support to Luxury Division agents.
- Assist agents with business development, listing strategies, marketing, and client presentations.
- Conduct regular meetings to review opportunities, challenges, and sales pipelines.
- Facilitate training, mentoring, and collaboration among agents.
- Promote agent retention by maintaining strong relationships and ensuring agents receive the support necessary to succeed.
- Encourage productivity and accountability throughout the division.
3. Coral Gables Luxury Division Operations
- Oversee the daily operations and activities of the Luxury Division at the Coral Gables office.
- Coordinate with the brokerage's marketing, transaction coordination, and administrative departments.
- Ensure luxury agents have access to the resources and services provided by Related Realty.
- Maintain the professional image, service standards, and overall organization of the division.
- Work closely with executive leadership to ensure alignment with company policies and objectives.
- Collaborate with the broader Coral Gables office while maintaining a clear focus on Luxury Division responsibilities.
4. Marketing & Business Development
- Work with the Marketing Department to strengthen the Related Realty Luxury Division brand.
- Develop relationships with luxury developers, property owners, referral partners, and industry professionals.
- Identify opportunities to secure additional luxury listings and increase the division's market presence.
- Organize and participate in networking events, presentations, and other luxury-focused initiatives.
- Promote collaboration and referral opportunities among Luxury Division agents.
5. Personal Real Estate Activity
- The Director may continue to conduct personal real estate transactions in accordance with company policies and the applicable commission agreement.
- Personal real estate production is optional and is not a condition of the Director position.
- Personal transactions must not interfere with the Director's primary management, recruiting, and agent support responsibilities.
- No minimum personal sales volume or transaction requirement will be established for this position.
Performance Expectations
The Director's performance will be evaluated primarily on:
- Recruitment of qualified luxury agents and teams.
- Growth and retention of Luxury Division membership.
- Increase in the division's overall listing inventory and sales production.
- Agent engagement, support, and professional development.
- Expansion of the Related Realty luxury brand and market presence.
- Effective oversight of Luxury Division operations at Coral Gables.
- Achievement of agreed-upon recruiting and business development objectives.
Benefits as a Related Employee:
Base Salary and Performance bonus
Medical, dental, vision, legal services, flexible spending account.
Employer Match Commuter Benefits.
The benefits package includes 100 percent employer-paid life and disability insurance.
Employer Matching 401k.
Upward Mobility
Employee Engagement and Wellness programs.
Company-paid Vacation, Sick, Personal, and Holiday Time.
Opportunities for Professional Development and Tuition Reimbursement.
The Related Group is proud to be an Equal Opportunity Employer.
We are a Drug-Free Workplace.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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