Product Marketing Manager, Measurement
$91.53k - $130.76kSpotify
We are seeking a Product Marketing Manager to join the Global Monetization Product Marketing team. The Monetization Product Marketing team partners with Spotify's R&D teams to build innovative new ad solutions by defining market requirements and developing go-to-market strategies to increase product adoption and revenue growth.
In this role, you will have the opportunity to make a significant impact on our rapidly growing ads business- as you help shape the strategy for Spotify's advertising upper-funnel measurement solutions. You will be joining a fast-paced environment where you interface daily with cross-functional experts to launch and grow solutions that help our customers understand which strategies are helping them reach their goals.
You will tap into creative, analytical, and tactical strengths - to effectively bring product to market, and the voice of the market back to product. You'll grow as a person and leader in this strategic pillar of our ads business, all the while helping advertisers better understand the impact of their marketing decisions.
What You'll Do
- Drive product and feature development of Spotify's advertising measurement solutions, tapping into your market knowledge to help R&D teams identify and prioritize the most impactful work.
- Deeply understand customer segments and collect high-quality product feedback to influence product roadmaps and to guide global marketing tactics.
- Develop product positioning strategies that clearly articulate the value proposition of Spotify and differentiate us in market.
- Lead product launches with a multitude of cross-functional teams including sales, operations, PR, marketing, and more.
- Support global product adoption and growth through market expansion, sales enablement, and thought leadership.
- You have a minimum of 5+ years of experience within the digital advertising/programmatic space, with a keen understanding of advertising measurement and both 1P and 3P upper-funnel solutions, especially brand lift and audience/media verification. Product marketing experience preferred.
- You have a BA/BS degree or equivalent; master's degree a plus.
- You have a strong experience leading cross-functional teams and a track record of influencing senior stakeholders in product/engineering, partnerships, operations and sales.
- You have experience with customer research and are proficient using data/insights to inform product/GTM strategy
- You have strong opinions about what we should build and why, balancing quantitative and qualitative points to influence strategic decisions.
- You have experience working globally and are empathetic to customer needs
- You have experience launching cross-functional go-to-market launches
- You have a track record of collaborating with a variety of cross-functional stakeholders in a fast-paced environment
- You can explain the value of highly technical concepts in human, relatable, and compelling language.
- You have experience presenting to large industry groups and meeting with senior external stakeholders.
- We offer you the flexibility to work where you work best! For this role, you can be within the North America region as long as we have a work location.
- This team operates within the EST time zone for collaboration.
$88.92k - $209.38k
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