Business Development Manager

Business Development Manager

The Business Development Manager plays a key role in expanding the reach of the Live 2 B Healthy brand by identifying, engaging, and securing partnerships with senior living communities. This individual is responsible for growing revenue through B2B relationship-building and strategic sales initiatives while also supporting long-term client retention.

Key Responsibilities:

• Prospect & Close New Business: Identify and engage potential senior living communities to introduce the Live 2 B Healthy wellness program. Conduct presentations, build relationships with executive directors and wellness staff, and secure signed service agreements.
• Relationship Management: Develop and nurture strong, ongoing relationships with key decision-makers at partner communities to ensure client satisfaction and identify opportunities for expansion.
• Lead Generation & Marketing Collaboration: Partner with the marketing team to develop and execute outreach campaigns, attend industry events and follow up on generated leads to grow community interest.
• Client Retention & Engagement: Monitor program success metrics and satisfaction at active locations. Coordinate with trainers and community contacts to ensure consistent service quality and resolve any issues promptly.
• Reporting & Sales Tracking: Maintain accurate records of contacts, meetings, proposals, and signed agreements in CRM. Report weekly on sales activity, pipeline progress, and closed business.
• Community & Market Knowledge: Stay informed about local senior living communities, industry trends, and competitor offerings to effectively position Live 2 B Healthy in the market.

Qualifications:

• Proven experience in sales, business development, or relationship managementpreferably in senior living, healthcare, wellness, or fitness
• Excellent communication and interpersonal skills
• Strong organizational and time management abilities
• Ability to work independently and collaborate with a small team
• Familiarity with CRM systems and basic reporting tools
• Passion for health, wellness, and improving quality of life for seniors

Preferred:

• Experience working with senior living communities or in a franchise environment Background in the health & wellness or fitness industry

Compensation:

• Base salary plus commission structure and bonus opportunities
• Mileage and business expenses reimbursed.

Compensation: $20.00 - $35.00 per hour

Live 2 B Healthy | Senior Fitness