Marketing Executive

Marketing Executive# Marketing ExecutiveLegal Address - Minneapolis, MN 55414-3077## OverviewSalary Range$220.00 - $220.00 Salary## DescriptionBusiness Division — MARKETING & PR| | || --- | --- || Department | Marketing || Reports To | Marketing Director || Hours | 10 per week || Pay | $220 per pay period || Pay Period | Staff is paid semi-monthly (twice a month). |The Marketing department is a vital component of MN Daily Media and is responsible for promoting readership and engagement, events, brand management, and more for both the Gopher Life and MN Daily brands. The Engagement Executive focuses on engaging our audience and clientele with the MN Daily Media brands through various means of outreach and promotion.## Responsibilities* Collaborate with the Marketing Director in the planning, implementation, and evaluation of projects* Coordinate events, activities, and training produced by the Marketing department* Explore new avenues of marketing directly to students using the vast network of college media organizations* Assist Sales Manager in working with local businesses and university groups to generate revenue through partnerships* Act as the Public Relations specialist by connecting and building relationships with student groups, university departments, and fraternity & sorority life* Create engaging and interesting campaigns that target our readership and audience at the University of Minnesota campus* Brainstorm and execute creative ways to market the Minnesota Daily through social media, email, website, podcasting, and print mediums* Collaborate with the Marketing Associate and Digital Strategy department to plan and execute social media campaigns* Meet weekly with the other Marketing & Admin leaders to communicate about upcoming and ongoing projects* Help lead & train the Marketing Associates in assisting with projects* Monitor social and cultural trends to implement in the organization* Analyze metrics and analytics of digital platforms to improve and execute strategy* Collaborate with the Marketing Director in the planning, implementation, and evaluation of projects.* Develop and implement the marketing/communications strategy to generate broader community awareness and engagement* Work with the Marketing team to create engaging and interesting campaigns that target our readership and audience at the University of Minnesota campus* Other duties and projects as assigned## Qualifications## Qualifications* Must be a University of Minnesota student with at least 2 semesters remaining* Availability to work during the summer months* Ability to work some weekends and nights at promotional events and/or activities* Knowledge of marketing, advertising, and public relations* Working knowledge of Microsoft Office, Google Drive, or equivalent programs* Familiarity with social media and content creation* Excellent verbal, visual, and written communication skills* Strong problem-solving, organizational and interpersonal skills* Ability to multitask and take directionsDisclaimer: This job description is only intended to be a summary of the responsibilities and qualifications required in the day-to-day work for this position. It is not exhaustive in nature. The Minnesota Daily reserves the right to change the job description at will and to modify an employee’s job role at any time to best benefit the organization.The Minnesota Daily is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity/expression, marital status, national origin, age, disability, genetics or any other characteristic protected by federal, state, or local law. All students are encouraged to apply. #J-18808-Ljbffr Mndailymedia