Marketing Manager

Marketing Manager Duties Work with field-based Amgen colleagues to sell one or more of Amgen's products to primary care, cardiology, nephrology, oncology, rheumatology, or dermatology customers. Create and implement business plans for customers in the assigned territory through tactics such as lunch-and-learn, dinner programs, and congress/exhibit booths. Gain a critical understanding of customer needs and access implications while practicing delivery of impactful messages. Complete strategic brand priorities by developing, executing, and measuring tactics within a given channel (HCP Promotion, Multichannel, Direct-to-Consumer, etc.). Plan the launch of a new product, indication, dose, and diagnostic. Synthesize data and analytical insights into strategic brand recommendations. Support payer engagement strategy and pricing decisions by developing models and running strategic scenarios. Develop and roll out an engagement strategy with key payers and other relevant partners to improve patient access to Amgen products. Ensure the quality of Amgen's payer/provider contracts and discounting activities through above-brand strategic initiatives. May telecommute. Requirements Masters degree (or foreign equivalent) in Business Administration or related field and 2 years of experience in the job offered or in a brand manager or marketing-related occupation. Knowledge of drug development, regulations and patient care practices relating to the pharmaceutical, healthcare or biotechnology industry. Setting up the frameworks and views to fully support a brand through mapping and building the bridge between the strategy and execution of marketing activities by using programs and tools such as VBA Programming, Tableau, Microsoft Excel, and SWOT Analysis. Driving analytical marketing projects using programs and tools such as SPSS, SQL, Google Analytics, Microsoft Project, or Regression Analysis. Developing and executing tools and resources to communicate a product's value proposition to maintain or improve coverage, support value-based initiatives, and deliver on a value marketing strategy using programs including Power Business Intelligence Tool (Power BI). Generating insights from data to develop situational and competitive analysis and strategic imperatives and tactics. Utilizing forecasting models to develop LRP (Long Range Plan) and budgeting in brand planning. Job type: Full Time. The annual salary range for this position in the U.S. is $149,760.00 per year. Also, this position offers stock, retirement, medical, life and disability insurance and eligibility for an annual bonus or for sales roles, other incentive compensation. For more details visit Benefits A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan Stock-based long-term incentives Award-winning time-off plans Flexible work models, including remote and hybrid work arrangements, where possible Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other basis protected by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. #J-18808-Ljbffr Initial Therapeutics, Inc.