Marketing Business Development Manager - Capital Markets

Marketing & Business Development Manager required to drive growth, client targeting, and strategic marketing activities for the flagship capital markets / corporate finance/securities practice of a large, respected international law firm with an award-winning culture in NYC. This is a hybrid role based in New York City 3 days per week. The Marketing & Business Development Manager role would suit either an established Business Development Manager/Marketing Manager with a legal, professional services, or financial background; an experienced Business Development Specialist; or an Associate with a Capital Markets background, ready to step into a broader, more influential position. Capital markets is one of the most visible, deal-driven practices in a law firm, working on IPOs, bond issuances. You will work closely with senior attorneys, marketing specialists, and practice management teams to support business development across complex transactional areas: capital markets, private equity, corporate finance, securities, and debt finance. Key skills required for the Marketing Business Development Manager – Capital Markets 5–8+ years of experience in business development, client relationship management, marketing, or practice development. A background within a law firm, professional services organization, consultancy, investment bank, financial institution, or related financial services environment. Experience supporting transactional practices or markets such as: Capital markets Private equity or private capital Corporate finance and corporate transactions Securities Mergers and acquisitions Debt finance or private credit Structured finance Financial institutions Investment funds A working understanding of debt, equity, high-yield, and other capital markets transactions. Knowledge of relevant target audiences, including issuers, underwriters, asset managers, private equity firms, direct lenders, investment banks, and corporate borrowers. Demonstrated experience developing and executing strategic business development plans. Strong proposal, pitch, and RFP writing skills, with the ability to translate complex services into clear and compelling messaging. Confidence working with senior stakeholders and advising partners or other senior professionals on their individual business development priorities. Excellent project management skills, with the ability to manage multiple deadlines and consistently deliver high-quality work. Experience using CRM platforms, analytics tools, marketing technologies, and pitch-tracking systems. A proactive, highly organized, and commercially minded approach. Excellent written, presentation, internal stakeholder, and client-facing communication skills. What you’ll do as a Business Development Manager – Capital Markets Lead day-to-day business development and client-targeting activity for the capital markets practice. Work closely with senior attorneys to develop and deliver individual and practice-wide growth plans. Identify target clients, new business opportunities, market developments, and opportunities to strengthen existing relationships. Develop core practice messaging, value propositions, and campaigns tailored to specific transactional and capital markets audiences. Maintain high-quality credentials, pitch materials, capability statements, and other marketing collateral. Manage customized pitches and proposal processes from initial briefing through submission, presentation, follow-up, and review. Coordinate client, prospect, industry, and competitor research in partnership with internal research teams. Produce responses to requests for proposals, requests for information, and other formal procurement exercises. Support pitch meetings through briefing documents, presentation materials, visual aids, and client-specific messaging. Maintain accurate matter and transaction information within internal databases. Coordinate submissions to league tables, legal directories, and industry recognition programs. Identify and manage profile-building opportunities, including speaking engagements, conferences, sponsorships, events, and thought leadership campaigns. Track proposals and pitches, analyze outcomes, and report on progress by client, sector, opportunity, and service line. Manage project timelines, stakeholder communications, and deliverables across multiple concurrent initiatives. Explore emerging business development and marketing technologies that could improve efficiency, insight, and client engagement. Why this role? This is an opportunity to join a highly regarded international law firm with a prestigious client base spanning major corporations, investment funds, financial institutions, private equity firms, and business leaders. The capital markets practice is investing strategically in its continued growth, giving you the opportunity to influence the direction of a flagship practice and work directly with senior stakeholders on high-value, business-critical initiatives. You will join an award-winning culture built around excellence, integrity, collaboration, and professional development. The firm places a strong emphasis on meaningful mentorship, continuous learning, inclusion, and long-term career progression, creating an environment where people are supported and empowered to perform at their best. The firm offers competitive compensation and a comprehensive benefits package, including medical coverage, retirement plans, and health and wellness initiatives designed to support your personal and professional well-being.

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