Sr. Analyst, Marketing Business Intelligence

Job Description

Job Description

Please Note: This is a Utah-based hybrid position which will require some regular in-office days each week. Additionally, employment with BambooHR is contingent on passing both a background and credit check.

AI at BambooHR

At BambooHR, we're all about setting people free to do great work, and we believe AI is a powerful partner in that mission. We're leaning into intelligent tools to streamline our workflows, giving us more time for high-impact innovation. We look for curious, forward-thinking people who are ready to explore how AI can elevate their work and help us reimagine the future of HR.

Essential Job Duties

The Sr. Analyst, Marketing Business Intelligence plays a key role in delivering scalable reporting, performance visibility, and actionable business insights across BambooHR's marketing organization. This role partners closely with Marketing, Marketing Ops, Business Intelligence, and agency teams to maintain trusted marketing KPIs, support strategic decision making, and improve self-service analytics capabilities across the business.

A typical day in this role may include managing executive and operational dashboards, supporting ad hoc business insight requests, maintaining marketing scorecards and KPI frameworks, and helping teams leverage self-service analytics and AI-enabled reporting tools. This role is ideal for someone who enjoys combining analytical problem-solving, business partnership, and scalable reporting solutions to improve decision making and operational efficiency.

You will:

• Own and maintain executive, operational, and channel-level marketing dashboards and reporting solutions across the organization.
• Manage marketing KPI frameworks, scorecards, targets, and performance tracking to ensure consistent business visibility and alignment.
• Deliver actionable insights and analysis that support marketing strategy, campaign performance, and business decision making.
• Serve as a central analytics partner for ad hoc business insight requests across marketing teams and leadership stakeholders.
• Partner with Business Intelligence and Marketing Ops teams to improve data quality, reporting governance, and scalable self-service analytics capabilities.
• Support adoption and enablement of AI-driven analytics and self-service reporting tools across the marketing organization, including platforms such as Databricks Genie or similar technologies.
• Help support scalable approaches to self-service analytics, insight generation, and data accessibility across marketing teams.
• Monitor performance trends, risks, and opportunities across marketing channels and communicate insights to technical and non-technical stakeholders.
• Support strategic planning, quarterly business reviews, and executive discussions through reporting and business insights.

What You Need to Get the Job Done:

• Bachelor's degree in Analytics, Business, Marketing, Statistics, Economics, Information Systems, or related field preferred.
• 4+ years of experience in marketing analytics, business intelligence, reporting analytics, or related analytical roles.
• Strong experience building and maintaining dashboards, scorecards, KPI frameworks, and scalable reporting solutions using BI tools such as Power BI, Tableau, or similar platforms.
• Experience delivering business insights and analytical recommendations that support decision making and performance optimization.
• Strong understanding of marketing performance metrics, funnel reporting, and business measurement frameworks.
• Experience supporting self-service analytics capabilities and enabling non-technical stakeholders to leverage data effectively.
• Familiarity with AI-enabled analytics tools, self-service insight platforms, or emerging reporting technologies preferred.
• Strong analytical and problem-solving skills with the ability to synthesize data into actionable insights and recommendations.
• Ability to manage multiple priorities and work effectively in a fast-paced environment.
• Strong communication and stakeholder management skills with experience partnering cross-functionally across business teams.
• Proficiency in SQL, Excel, and BI/reporting platforms with strong attention to detail and commitment to data quality and reporting accuracy.

What Will Make Us REALLY Love You:

• Experience supporting B2B SaaS marketing organizations.
• Familiarity with marketing attribution, funnel reporting, and campaign performance measurement methodologies.
• Experience enabling self-service analytics adoption and analytics education across business teams.
• Exposure to AI-enabled reporting tools, conversational BI platforms, or emerging analytics workflows.
• Experience partnering with Business Intelligence, Marketing Ops, or centralized data teams.
• Familiarity with Databricks, Power BI, or enterprise analytics ecosystems preferred.

What You'll Love About Us

• A Great Company Culture that has been recognized by multiple organizations like Inc, and Salt Lake Tribune
• Comprehensive health, life, and disability insurance
• Generous leave policies that include 4 weeks of vacation, 12 company holidays, parental leave, and volunteer time off so you can enjoy quality of life
• 401k plans with up to 6% company match
• $2000 Paid-Paid Vacation bonus
• EAP through Headspace
• Check out all our benefits that benefit you

About Us

At BambooHR, we're building something different: we're building a people intelligence platform that transforms HR and sets people free to do great work! We're a proven market leader driving innovation while building lasting success through thoughtful, sustainable growth. Here, you'll find a place that champions growth: both professional and personal, both individual and collective.

We invest in potential, giving you the space to stretch your capabilities and turn good ideas into reality while providing the safety net of a supportive, values-driven culture. Our approach combines meaningful work with meaningful lives, offering competitive benefits, professional development, and the flexibility to thrive both in and outside the office.

What sets us apart isn't just what we do, but how we do it: with openness, integrity, and a shared commitment to doing the right thing. Join us in creating HR software that makes work better for everyone, while we make work better for you.

BambooHR is committed to the full inclusion of all qualified individuals and will ensure that persons with disabilities are provided reasonable accommodations throughout the hiring process. If you would like to request accommodations, please let your recruiter know.

BambooHR is An Equal Opportunity Employer--M/F/D/V
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