Google Ads Media Buyer

Google Ads Media Buyer (E-commerce)

Location: 100% Remote (EU Core Hours) Employment Type: Full-time Industry: Performance Marketing / E-commerce

Our client is a fast-growing performance marketing agency specializing in scaling e-commerce brands across international markets. They partner with established direct-to-consumer businesses and focus on sustainable growth, profitability, and data-driven decision making.

As a Google Ads Media Buyer, you will take full ownership of a portfolio of e-commerce accounts, managing strategy, execution, optimization, and client communication. This role is ideal for someone who enjoys combining analytical thinking with hands-on campaign management and wants to have a direct impact on business results.

Key Responsibilities

• Manage and optimize Google Ads campaigns across Search, Shopping, Performance Max, and Display.
• Own the performance of assigned client accounts, ensuring campaigns contribute to revenue growth and profitability.
• Develop testing frameworks for campaign structure, bidding strategies, audiences, creatives, and ad copy.
• Analyze account performance and translate data into actionable optimization plans.
• Monitor key business metrics such as ROAS, MER, CAC, revenue contribution, and overall spend efficiency.
• Collaborate with internal media buying specialists to exchange insights and solve performance challenges.
• Support creative development by providing feedback, creative briefs, and ad copy recommendations.
• Ensure accurate tracking and attribution through Google Analytics 4 and Google Tag Manager.
• Maintain clear communication with clients through Slack, reporting, and regular performance meetings.
• Stay up to date with Google Ads best practices, platform updates, and emerging e-commerce trends.

Requirements

• Proven experience managing Google Ads campaigns for e-commerce brands.
• Strong understanding of Search, Shopping, Performance Max, and Display campaigns.
• Experience working with performance-driven KPIs such as ROAS, CAC, MER, and revenue growth.
• Ability to independently manage multiple client accounts simultaneously.
• Strong analytical mindset with the ability to identify trends and optimization opportunities.
• Hands-on experience with Google Analytics 4 and a working knowledge of Google Tag Manager.
• Excellent communication skills and confidence in client-facing interactions.
• High level of ownership, accountability, and attention to detail.
• Fluent English, both written and spoken.

Nice to Have

• Experience working in a marketing agency environment.
• Familiarity with Shopify and e-commerce ecosystems.
• Experience with attribution and analytics tools such as Triple Whale.
• Understanding of conversion rate optimization (CRO) principles.
• Experience collaborating with Meta Ads teams on multi-channel growth strategies.

Tools & Platforms

• Google Ads
• Google Analytics 4 (GA4)
• Google Tag Manager (GTM)
• Shopify
• Triple Whale
• Airtable
• Slack
• Google Workspace

What We Offer

• Fully remote work environment.
• Opportunity to work with established international e-commerce brands.
• High level of ownership and autonomy in managing accounts.
• Performance-based compensation growth linked to results and client retention.
• Professional development budget for courses, certifications, and learning resources.
• Private healthcare package.
• Company equipment.
• Paid time off and additional employee benefits.
• Clear career progression path within a rapidly growing organization.

Compensation

Competitive compensation package depending on experience, location, and engagement model. In addition to the base salary, the role includes performance-based incentives linked to client retention, account ownership, and contribution to business growth.