Digital Marketing Manager - Global Health - ISM

Job Description

The Communications team at the Arnhold Institute for Global Health and Department of Global Health and Health System Design at the Icahn School of Medicine at Mount Sinai promotes the work of the Institute as a whole, and its programs and partnerships individually, through online and print materials, media relations, social media, digital communications including website, marketing email, and events.

The Arnhold Institute is rapidly growing, with expanding programmatic work and external engagement that require significantly increased communications capacity, including an expanded scope of work in Guyana.

The Digital Communications Manageris a key member of the Communications team, supporting the Institute's mission to improve access to high-quality health care for all by helping elevate visibility, tell compelling stories of impact, and strengthen engagement with internal and external audiences. The individual is an organized project manager and energetic self-starter with strong digital skills, a collaborative working style, and the ability to manage competing priorities in a fast-paced environment.

The position is hybrid, and the Digital Communications Manager must live in the New York City area to support in-person events and work onsite in the office. The role reports to the Associate Director of Communications.

Qualifications

• BA/BS degree in Marketing, Digital Marketing or related field, or equivalent work experience required.

• Seven plus years of demonstrated work experience in -advertising, marketing communications, or related field

• Experience in health care marketing is a plus

Compensation Statement

The Mount Sinai Health System (MSHS) provides salary ranges that comply with the New York City Law on Salary Transparency in Job Advertisements. The salary range for the role is $79,720.00 - $119,580.00 Annually. Actual salaries depend on a variety of factors, including experience, education, and operational need. The salary range or contractual rate listed does not include bonuses/incentive, differential pay or other forms of compensation or benefits.

Non-Bargaining Unit, 091 - Global Health - ISM, Icahn School of Medicine

Responsibilities

• Serve as a project manager for communications initiatives, supporting shared team workflows such as editorial calendars, project tracking tools, and social media management platforms (e.g., Sprout Social).

• Help develop and implement procedures to improve efficiency across the Communications Department, including requests for Communications resources and the annual planning process.

• Support the development and execution of communications plans in partnership with the Communications team, helping operationalize timelines, deliverables, and content needs across multiple priorities.

• Coordinate logistics and follow-through across communications projects, ensuring deadlines are teams are coordinated and informed.

• Develop and publish content for the Arnhold Institute's social media channels, in collaboration with the Communications team, ensuring alignment with brand guidelines.

• Create and adapt visual assets -graphics, infographics, templates, and other content- for social media, digital, and print use, using tools such as Canva and Adobe Creative Cloud and maintaining brand consistency across materials, working in collaboration with the Communications team.

• Implement, maintain, and optimize social media tool and workflows (e.g. Sprout Social), including scheduling, promotion plans, and analytics reporting, in collaboration with the Communications team.

• Support event promotion, including through digital and print collateral and on-site communications support, working closely with the Communications and Operations teams.

• In partnership with the Communications team, support development and implementation of a social media strategy to expand audience reach and engagement and improve our social media presence, applying best-in-class practices.

• Refresh existing social media platforms and collaborate with Mount Sinai Central Communications team to develop new Arnhold Institute platforms (e.g., Facebook).

• Take photos and short videos at events, as needed; edit photos and videos.

• Support email marketing initiatives, including eBlasts and eNewsletters via Constant Contact, including drafting content, formatting and design, and distribution in coordination with the Communications team.

• Create templates and help maintain distribution lists in Constant Contact.

• Support the development, launch, and ongoing management of an external newsletter.

• Write and edit clear, engaging, and accurate content across formats-including social media posts, newsletters, web content, annual reports, email communications, blogs, press releases, development materials, presentations, and technical content from staff and faculty.

• Edit health, academic, and technical language so it is clear to a lay audience.

• Produce and improve digital and print materials, including flyers, templates, and PowerPoint presentations and support coordination with freelance designers, as needed.

• Support the refreshed design and publication of Institute-wide materials, including the annual report, by contributing to content coordination, asset preparation, and production support.

• Organize and maintain, in collaboration with the Communications team, a shared digital library of photos, videos, and collateral to improve access and consistency across Communications initiatives.

• Update, load, and manage content across digital platforms, in collaboration with the Communications team, supporting communications priorities through timely publishing and content maintenance.

• Support website updates and modernization efforts, including content creation and editing and architecture recommendations, in collaboration with the Institute's Communications team and Mount Sinai Central Communications.

• Support development of Communications trainings for Institute staff and faculty as well as programs and partnerships to support capacity development.

• Perform additional responsibilities as assigned by supervisor to support Communications team priorities and Institute-wide needs.

About Us

Strength through Unity and Inclusion

The Mount Sinai Health System is committed to fostering an environment where everyone can contribute to excellence. We share a common dedication to delivering outstanding patient care. When you join us, you become part of Mount Sinai's unparalleled legacy of achievement, education, and innovation as we work together to transform healthcare. We encourage all team members to actively participate in creating a culture that ensures fair access to opportunities, promotes inclusive practices, and supports the success of every individual.

At Mount Sinai, our leaders are committed to fostering a workplace where all employees feel valued, respected, and empowered to grow. We strive to create an environment where collaboration, fairness, and continuous learning drive positive change, improving the well-being of our staff, patients, and organization. Our leaders are expected to challenge outdated practices, promote a culture of respect, and work toward meaningful improvements that enhance patient care and workplace experiences. We are dedicated to building a supportive and welcoming environment where everyone has the opportunity to thrive and advance professionally. Explore this opportunity and be part of the next chapter in our history.

About the Mount Sinai Health System:

Mount Sinai Health System is one of the largest academic medical systems in the New York metro area, with more than 48,000 employees working across eight hospitals, more than 400 outpatient practices, more than 300 labs, a school of nursing, and a leading school of medicine and graduate education. Mount Sinai advances health for all people, everywhere, by taking on the most complex health care challenges of our time - discovering and applying new scientific learning and knowledge; developing safer, more effective treatments; educating the next generation of medical leaders and innovators; and supporting local communities by delivering high-quality care to all who need it. Through the integration of its hospitals, labs, and schools, Mount Sinai offers comprehensive health care solutions from birth through geriatrics, leveraging innovative approaches such as artificial intelligence and informatics while keeping patients' medical and emotional needs at the center of all treatment. The Health System includes more than 9,000 primary and specialty care physicians; 13 joint-venture outpatient surgery centers throughout the five boroughs of New York City, Westchester, Long Island, and Florida; and more than 30 affiliated community health centers. We are consistently ranked by U.S. News & World Report's Best Hospitals, receiving high "Honor Roll" status, and are highly ranked: No. 1 in Geriatrics, top 5 in Cardiology/Heart Surgery, and top 20 in Diabetes/Endocrinology, Gastroenterology/GI Surgery, Neurology/Neurosurgery, Orthopedics, Pulmonology/Lung Surgery, Rehabilitation, and Urology. New York Eye and Ear Infirmary of Mount Sinai is ranked No. 12 in Ophthalmology. U.S. News & World Report's "Best Children's Hospitals" ranks Mount Sinai Kravis Children's Hospital among the country's best in several pediatric specialties. The Icahn School of Medicine at Mount Sinai is ranked No. 11 nationwide in National Institutes of Health funding and in the 99th percentile in research dollars per investigator according to the Association of American Medical Colleges. Newsweek's "The World's Best Smart Hospitals" ranks The Mount Sinai Hospital as No. 1 in New York and in the top five globally, and Mount Sinai Morningside in the top 20 globally.

Equal Opportunity Employer

The Mount Sinai Health System is an equal opportunity employer, complying with all applicable federal civil rights laws. We do not discriminate, exclude, or treat individuals differently based on race, color, national origin, age, religion, disability, sex, sexual orientation, gender, veteran status, or any other characteristic protected by law. We are deeply committed to fostering an environment where all faculty, staff, students, trainees, patients, visitors, and the communities we serve feel respected and supported. Our goal is to create a healthcare and learning institution that actively works to remove barriers, address challenges, and promote fairness in all aspects of our organization.

Compensation Statement

Mount Sinai Health System (MSHS) provides a salary range to comply with the New York City Law on Salary Transparency in Job Advertisements. The salary range for the role is $79720 - $119580 Annually. Actual salaries depend on a variety of factors, including experience, education, and hospital need. The salary range or contractual rate listed does not include bonuses/incentive, differential pay or other forms of compensation or benefits.