Partnership Sales Operations Lead

Partnership Sales Operations Lead

The Professional Women's Hockey League delivers world-class competition and fosters meaningful connections with fans and communities through operational excellence, purposeful partnerships, and a focus on long-term sustainability. We are dedicated to cultivating a workplace and league culture rooted in integrity, innovation, and inclusion — on and off the ice.

The Partnership Sales Operations Lead will support the day-to-day operations of the sales team, ensuring efficient execution across the deal lifecycle. This role will be responsible for managing deal documentation, supporting contract tracking, and assisting with reporting and research. Additional support will include data gathering, deck creation, and limited outreach efforts and account management. This position will focus on improving team efficiency and enabling revenue growth.

Key Duties & Responsibilities:

• Proactively research and identify new league and team partnership categories and prospects.
• Analyze and interpret data to uncover insights, and translate findings into clear, compelling narratives that support sales strategy, client presentations, and decision-making.
• Develop and customize compelling sales presentations and proposals for clients and agencies.
• Support the full sales lifecycle from prospecting through negotiation and execution, ensuring a seamless and professional partner experience.
• Partner closely with the Partnership Activation team to ensure all contractual elements are fulfilled at a high level and partner expectations are exceeded.
• Collaborate cross-functionally with marketing, content, events, and operations teams to align partnership assets and maximize value delivery.
• Support the sales team to be sure they are tracking all sales activity, communications, proposals, and contracts within the PWHL's CRM system, ensuring data accuracy and reporting consistency.
• Provide weekly updates, forecasts, and performance reports to the VP, Partnership Sales and broader sales team.
• Represent the PWHL and its teams with professionalism, credibility, and enthusiasm in all internal and external interactions.
• Support special projects and strategic initiatives as business needs dictate.
• Participate in limited travel, as required.
• Perform other related duties as assigned.

Required Qualifications:

• Minimum of 3 years of sponsorship or partnership management experience within sports, entertainment, or a related industry.
• Bachelor's degree.
• Strong working knowledge of Microsoft Office Suite (PowerPoint, Excel, Word, Outlook).
• Proven ability to create high-quality sponsorship presentations
• Experience with design tools such as Canva
• Passion for women's hockey and/or women's professional sports.
• Applicants must be legally authorized to work in their country of residence (United States or Canada) on a full-time basis. The PWHL does not provide visa or work permit sponsorship for this role.

Preferred Qualifications:

• Post-secondary or Master's degree in Sports Business, Marketing, or a related field.
• Experience selling integrated, multi-platform partnerships at the league or team level.

Skills & Competencies:

• Excellent verbal and written communication skills.
• Strong analytical skills with the ability to interpret data and extract key insights.
• Strong relationship-building, and stakeholder-management capabilities.
• Strategic, solutions-oriented mindset with the ability to think creatively and develop customized partnership ideas.
• Highly organized with strong attention to detail and the ability to manage multiple priorities with minimal supervision.
• Commitment to inclusivity, treating all individuals with kindness, understanding, and empathy.
• Professional integrity with demonstrated honesty, fairness, and respect.
• Commitment to accountability and taking ownership for actions and outcomes.
• Strong communication skills with the ability to proactively share information to ensure quality outcomes.
• Collaborative approach that prioritizes League and team success.
• Creative mindset with the ability to think outside the box.
• Ability to meet deadlines in a fast-paced and dynamic environment.
• Strong time-management skills.

Flexibility & Travel:

• Flexibility to work evenings, weekends, and occasional travel as required.

The Professional Women's Hockey League is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or Veteran status, or any other protected class. Background check will be conducted once a successful candidate is identified.

Job Questions:

1. Are you fully aligned with the published compensation range and understand that it's non-negotiable?
2. Do you have a minimum of 3 years of experience in a sports sponsorship or partnership environment?
3. Do you have experience using a CRM system? If yes, please share which one.
4. Describe your experience in women's sports and/or hockey. If you do not have direct experience, tell us why you are passionate about this space and what draws you to the PWHL specifically.
5. Describe a situation where you helped a sales team operate more efficiently. What did you own, and what was the outcome?
6. What would you rate your knowledge of the PWHL?
7. What is your level of experience using Canva?