Sign up to access all features of our service.
  • Job search
  • Favorites
  • Create a CV
    New
  • Salaries
  • Subscriptions

Growth Marketing Manager (Lead Generation & Acquisition - FMCG/CPG)

Full-time

Hays

Your new company

Our client is a well-established organization within the consumer goods sector, operating in a highly regulated industry with a strong focus on innovation, digital transformation, and consumer engagement. As they continue to invest in data driven marketing capabilities, they are seeking a Digital Acquisition Manager (Growth Marketing Manager) to support ambitious growth initiatives and strengthen consumer acquisition strategies.

Your new role

As the Digital Acquisition Manager, you will drive consumer acquisition initiatives across digital and partner channels, helping to grow and optimize a large consumer database. You will identify new acquisition opportunities, manage vendor and agency relationships, and develop strategies that improve lead generation, consumer engagement, and overall marketing performance.

Working cross functionally with teams including Marketing, Sales, Analytics, Legal, and Technology, you will play a key role in developing scalable acquisition programs while leveraging data and insights to continuously improve results.

What you will need to succeed

  • Bachelor's degree in business, Marketing, or a related field
  • 5+ years of experience in digital marketing, growth marketing, acquisition marketing, CRM, loyalty, or consumer marketing
  • Proven experience driving customer acquisition, lead generation, or database growth initiatives
  • Strong analytical mindset with the ability to translate performance data into actionable insights
  • Experience managing agencies, vendors, or external marketing partners
  • Strong project management and stakeholder management skills
  • Experience working within consumer goods, FMCG, retail, healthcare, financial services, or another regulated industry is highly desirable
  • Proactive, curious, and results oriented approach

What you will get in return

This is an opportunity to join a growing and innovative business where you will have visibility across multiple functions and the ability to influence strategic growth initiatives. You'll work alongside experienced leaders in a collaborative environment focused on continuous improvement and long-term success.

What you will need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.

If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

Vacancy posted 2 days ago
Similar jobs that could be interesting for youBased on the Growth Marketing Manager (Lead Generation & Acquisition - FMCG/CPG) in Raleigh, NC vacancy
  •  ...new company Our client is a global FMCG organization focused on driving growth through commercial strategy, innovation, and market leadership. As the business...  ...S. operations, they are seeking a Lead Pricing/Revenue Strategy Manager to join their team in Raleigh, NC.... 
    CPG
    Fast Moving Consumer Goods
    Full time

    Hays

    Raleigh, NC
    12 hours ago
  •  ...continuing to invest in growth, innovation, and brand...  ...development across the U.S. market. As the business...  ...seeking a Brand Strategy Manager to help shape...  ...commercial performance, and lead strategic initiatives across...  ...marketing roles within FMCG, CPG, food & beverage,... 
    CPG
    Fast Moving Consumer Goods
    Full time

    Hays

    Raleigh, NC
    2 days ago
  •  ...Our client is a high-growth, globally backed...  ...category in the U.S. market. With significant...  ...full consumer funnel: acquisition, activation, and retention Lead the development of...  ...strategy Manage a ~$20M budget , optimizing...  ...Background in FMCG, lifestyle, or high... 
    Fast Moving Consumer Goods
    Relocation

    Hays

    Raleigh, NC
    20 hours ago
  •  ...jti.com Trade Marketing Representative (Maryville, TN...  ...partners on optimal category management based on data and insights....  ...further education or experience in FMCG/CPG sales (preferred)....  ...continuous learning and career growth. ~ Employee Assistance Programme... 
    CPG
    Fast Moving Consumer Goods
    Temporary work
    Work at office

    JT International S.A.

    Raleigh, NC
    2 days ago
  •  ...Trade Marketing Representative  (Fort Lauderdale...  ...partners on optimal category management based on data and insights....  ...further education or experience in FMCG/CPG sales (preferred). Proficient...  ...continuous learning and career growth. ~ Employee Assistance Programme... 
    CPG
    Fast Moving Consumer Goods
    Temporary work
    Work at office

    JT International S.A.

    Raleigh, NC
    more than 2 months ago
  •  ...Contract: Permanen Contact: TA Lead Expert, Luis da Silva Commercial Data Excellence Manager Position:...  ...business use across Sales & Marketing functions, Business Applications...  ...considered; Experience in FMCG, CPG, tobacco/nicotine, retail, or... 
    CPG
    Fast Moving Consumer Goods
    Contract work
    Temporary work

    JT International S.A.

    Raleigh, NC
    a month ago
  •  ...Title: Regional Trade Marketing Representative Country:...  ...Reporting to: Regional Sales Manager  Regional Trade Marketing...  ...This position drives sales growth and strengthens our brand presence...  ...of 3 years of experience in FMCG sales; CPG sales experience preferred... 
    CPG
    Fast Moving Consumer Goods
    Permanent employment
    Temporary work
    Work at office
    Local area
    Night shift

    JT International S.A.

    Raleigh, NC
    28 days ago
  •  ...more: jti.com         Digital Growth & Acquisition Manager RRP     As a Digital Growth &...  ...Partnering with Brand, CRM, Sales, Trade Marketing, Website Operations, Analytics, and external stakeholders, you will lead scalable growth initiatives that expand... 
    Full time
    Temporary work
    Work at office
    Flexible hours

    JTI

    Raleigh, NC
    6 days ago
  • $40 - $50 per hour

     ...Type: 3–6 Month Contract-to-Hire Position Summary Seeking a hands-on Growth Marketing Manager to drive lead generation, customer acquisition, and pipeline growth through outbound marketing, automation, and data-driven campaigns. Key Responsibilities Develop... 
    Contract work
    Temporary work

    Robert Half

    Raleigh, NC
    10 hours ago
  • $184k - $242k

     ...collaborative, and insights-driven Global Alzheimer’s Disease Marketing Lead (Director-level) to join our Stakeholder Integration team,...  ...responsible for commercial strategy, asset development, evidence generation, patient access, and investment decisions. You will lead... 
    Permanent employment
    Work at office
    Local area
    Relocation

    UCB Group

    Raleigh, NC
    4 days ago
  •  ...build legacies for future generations.There has never been a...  ...and construction managers and other professionals...  ...experienced and highly motivated Market Sector Leader to support the continued growth of our Transportation...  ...for standing up and leading the Highway/Bridge... 
    Work at office
    Local area
    Worldwide
    Flexible hours

    AECOM

    Raleigh, NC
    4 days ago
  • $50 - $55 per hour

     ...seeking a –“ Learning Go-to-Market & Partner Strategy Lead” for a Contract...  ...with the Partner Development Manager (PDM) or Partner Sales Manager...  ...with Learn with Cisco (LwC) growth objectives and Cisco’s...  ...Create initiatives that generate net-new partner pipeline,... 
    Contract work
    Temporary work
    Local area
    Remote work

    Akkodis

    Raleigh, NC
    1 day ago
  •  ...diagnostic‑quality images and generate structured reports...  ...professionals manage and share imaging data...  ...technology. About the Role Growth Marketing Manager will own...  ...traffic and leads. This senior, strategic...  ...Drive multi‑channel acquisition campaigns across paid... 

    Studycast

    Raleigh, NC
    4 days ago
  • $65k - $80k

     ...Market Sales ManagerHireLevel is seeking an HCM Market Sales Manager to drive new client acquisition while leading and developing a growing Human Capital Management...  .... This is a revenue-generating leadership role for a...  ...and the company's growth.Salary: $65,000 - $80,... 
    Work at office

    HireLevel.

    Raleigh, NC
    1 day ago
  • $102k - $147k

     ...across the global market. Gartner Business...  ...to the account management team for ongoing...  ...development or new-client acquisition experience in a...  ...driven by our growth. How far you go...  ...Managers and Team Leads are hired...  ...orientations, abilities and generations.We invest in... 
    Full time
    Remote work
    Worldwide

    Gartner

    Raleigh, NC
    15 hours ago
  •  ...build trust, and deliver presentations that lead to referrals from new and existing...  ...throughout projects Assist in development of marketing and promotional materials, programs, and...  ...mentality; takes initiative and manages time effectively Confident communicator... 
    Full time

    Spyglass Talent Solutions

    Raleigh, NC
    4 days ago
  •  ...Digital Experience & Marketing Technology Manager Reduced Risk...  ...partners with the Digital Lead Manager to develop and...  ...to support consumer acquisition, engagement and...  ...regulations • Enable lead-generation initiatives through...  ...learning and career growth ~ Flexible dress... 
    Full time
    Temporary work
    Work at office
    Local area
    Flexible hours

    JTI

    Raleigh, NC
    6 days ago
  •  ...stand out to hiring managers and recruiters;...  ...opportunities for growth across the organization...  ...being humble and leading with trust,...  ...state territory to generate new freight revenue...  ...based on current market conditions and economic...  ...the sale and acquisition of industrial property... 
    Work at office
    Local area

    Southern Economic Development Council.

    Raleigh, NC
    5 days ago
  • $180k - $215k

     ...contribute to business growth by identifying...  ..., and performance management. This role...  ...First mindset.The Market Director, (Raleigh...  ...partner with their Site Leads to proactively manage...  ...VP, Talent Acquisition and HR to maintain...  ...Project Farma Lead Generation Team, including identifying... 
    Full time
    Local area
    Work visa

    PerkinElmer

    Raleigh, NC
    15 hours ago
  • $99k - $135k

    Manager, Operations — Sales and Marketing TechnologyWho You’ll Work WithAt Slalom, personal connection meets...  ...experience.* Help design and improve lead generation, qualification, routing, campaign...  .... Please advise the talent acquisition team or contact [2] accomodationrequest... 
    Contract work
    Temporary work
    Work at office
    Local area
    Immediate start
    Remote work

    Slalom

    Raleigh, NC
    2 days ago
  •  ...Cornerstone Building Brands seeks a Channel Marketing Manager to drive regional marketing plans across multiple distribution channels, partnering...  ...trends, and coordinate with Brand, Ops, and Sales teams to optimize campaigns and assets for regional growth. #J-18808-Ljbffr... 

    Cornerstone Building Brands

    Raleigh, NC
    2 days ago
  • $80k - $179.4k

     ...advantage in the markets we serve. We are all...  ...Development Manager III within PNC's Financial...  ...sales approach, leading efforts from...  ...development and pipeline growth. This role...  ...Description Sets client acquisition strategies and directs...  ...relationships to generate revenue and deepen... 
    Full time
    Temporary work
    Part time
    Work experience placement
    Work at office
    Flexible hours

    Fairygodboss

    Raleigh, NC
    5 days ago
  • $74.2k - $135.8k

     ...that’s committed to growth – for our people...  ...projects against leading practices, frameworks...  ...and outliers, and generate actionable audit...  ...leadership and company management. In this role...  ...(preferably CPG). Knowledge of...  ...robust health plans, a market-leading 401(k)... 
    CPG
    Full time
    Summer work
    Flexible hours

    The Clorox Company

    Raleigh, NC
    4 days ago
  • $116.2k - $229.1k

     ...infrastructure and real estate, mergers and acquisitions (M&A), and sustainability. The team...  ...transform their organization and their asset management function? As trusted advisors to CFOs,...  ...time between failures where applicable)Lead end-to-end process design and continuous... 
    Local area

    Deloitte

    Raleigh, NC
    2 days ago
  •  ...Executive in Emerging Middle Market Banking, your role is to be the focal point of client acquisition and ongoing relationships. You...  ...plan prioritizing revenue generating sales opportunities, cultivate...  ...organizational skills and the ability to manage, prioritize, work under... 
    Local area
    Flexible hours

    JP Morgan Chase

    Raleigh, NC
    4 days ago
  •  ...Business Development Manager Department: Sales...  ...distributor of industry leading radiology equipment,...  ...on an aggressive growth trajectory with several completed acquisitions creating exciting opportunities...  ...executives, lead generation, and expanding market presence. Expect 50-... 
    Local area
    Remote work
    Long distance

    Radon Medical Imaging

    Raleigh, NC
    3 days ago
  •  ...Product Design Engineering Manager (PDEM) to lead the conception, and...  ...technologies and market trends. Develop...  ...through a strategic acquisition policy, and by reinvesting...  ...into internal growth and new prospects. Historically...  ...operations, which generates more than $3.3... 
    Full time
    Shift work

    The HEICO Companies, LLC

    Raleigh, NC
    4 days ago
  • $153.5k - $239.83k

    Responsibilities As Transmission and Distribution (T&D) Market Lead, you will direct the growth and delivery of environmental planning and permitting...  ...market strategy, working alongside operations, account managers, and our Market Growth Director. This collaboration will... 
    Full time
    Contract work
    For subcontractor

    Jacobs

    Raleigh, NC
    5 days ago
  • Christman Company seeks a seasoned marketing and proposals professional to develop pursuit deliverables...  ...statements to presentations, manage timelines, and ensure high-quality submissions...  ...aligning with corporate branding and strategic growth. #J-18808-Ljbffr Christman Company

    Christman Company

    Raleigh, NC
    2 days ago
  • $110k - $140k

     ...Product Manager (HCP Marketing) Hybrid - 3x/week in Raleigh-Durham-Chapel Hill...  ...in supporting the launch and growth of innovative therapies. The...  ...assigned brands or products. Lead tactical initiatives from...  ...and customer insight generation. Participate in promotional... 
    Work at office

    EPM Scientific

    Raleigh, NC
    3 days ago

Do you want to receive more vacancies?

Subscribe and receive similar vacancies to Growth Marketing Manager (Lead Generation & Acquisition - FMCG/CPG). Be the first to apply!