Marketing Coordinator

Marketing CoordinatorPearl Abyss America, Inc. – the team behind Black Desert and Crimson Desert as well as the upcoming titles DokeV and Plan8 – is seeking a highly motivated, creative, results-oriented, and quality-obsessed Marketing Coordinator to help accelerate our gaming reach to millions of players across all platforms (PC and Console) in North America.The video game industry is transforming how players are entertained, communicate with each other, and interact online on their digital devices. Our team is looking for a Marketing Coordinator with a strong interest in the gaming industry, especially MMORPGs and action-adventure games! If you're a creative thinker with excellent communication skills and extreme attention to detail, this role is for you.This position offers an unparalleled opportunity to ensure all of Pearl Abyss' current and future titles will achieve North American goals.LOCATION: Manhattan Beach, CA (on-site)JOB TYPE: Full-timePAY RANGE: $23 - $28 per hourRESPONSIBILITIESDevelop engaging marketing copy, slogans, and promotional messaging for campaigns across social media, websites, in-game promotions, and digital advertising.Prepare clear and detailed creative briefs for the content production team to support the development of marketing videos, banners, and visual assets.Contribute creative ideas for marketing visuals, trailers, and advertising materials designed to attract and engage players.Maintain a solid understanding of how advertisements are displayed across various platforms, including social media, in-game placements, and video channels, to ensure assets are properly formatted and optimized.Review marketing assets with a high level of attention to detail, ensuring all versions, dimensions, and deliverables are accurate, consistent, and error-free.Collaborate closely with graphic designers, video editors, and internal marketing team members, while also coordinating with external partners, influencers, and agencies to support campaign execution.Assist in the execution of User Acquisition (UA) campaigns by working with the team to optimize audience targeting, ad creatives, and budget allocation.MINIMUM QUALIFICATIONSMinimum 1-3 years of experience in video game marketing OR bachelor's degree in media, public relations, marketing, or any related field experienceStrong interest in the game industry, particularly in MMORPGs and action-adventure gamesCollaborative mindset and a strong team-oriented attitudeAbility to think quickly and find creative solutions to challengesBasic understanding of how ads work across different platformsAbility to work in a fast-paced environment and manage multiple projectsBilingual in English/Korean fluency is requiredPREFERRED QUALIFICATIONSAvid Black Desert playerBasic knowledge of social media marketing, community engagement, or content creationFamiliarity with tools like Microsoft 365, Google Docs, project management software, or marketing analytics platformsExperience in working with influencers, content creators, and agenciesAbility to track and analyze marketing performance using tools like Google Analytics, Facebook Insights, etc.PEARL ABYSS AMERICA BENEFITSHealthcare plan (medical, dental, and vision) 100% covered by the company for you and up to 3 of your dependentsLife insurance (basic, voluntary, and AD&D)Retirement plan (401k) – company matching up to 5%Pet insurance covered by the company for our employees' pets (up to 3 pets)Lifestyle Wallet - $170/month individual allowanceTiny Human Wallet - $500/month child subsidyPaid time off (PTO) – Vacation, sick days, public holidays, and winter breakFamily leave (maternity and paternity)Company-sponsored Korean classesFree gym access in the company office buildingFree lunch in the officeStocked kitchenRegular team outings, company events, and more!