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Senior Director of Product Marketing

Virtual Vocations Inc

Driving go-to-market strategies for a diverse product portfolio, the full-time Senior Director of Product Marketing will lead product marketing initiatives, partner with Product leadership, and develop messaging frameworks while working remotely. Key responsibilities Own end-to-end go-to-market strategy and execution for G2's full product portfolio, ensuring effective positioning and launch strategies Lead product marketing for core seller products, developing compelling value propositions and driving product adoption Manage a talented product marketing team, setting high standards for strategic thinking and execution quality Required qualifications 10+ years of product marketing experience, with at least 4 years in a director-level role in a B2B SaaS environment Proven track record of owning go-to-market strategy and execution across a multi-product portfolio Experience partnering with Product leadership to shape market narratives early in the roadmap cycle Broad product marketing experience, ideally including data products, digital advertising, and AI solutions Strong analytical skills, leveraging data to inform decisions and improve go-to-market performance

Vacancy posted 2 days ago
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