Lead Generation Specialist

Job Description

Job Description

Benefits:

• Holiday Pay
• Health Insurance Reimbursement
• 401(k)
• 401(k) matching
• Free uniforms
• Paid time off

Lead Generation Specialist (Full-Time) Orange Electric | Weber County, Davis County, or Utah County, UT

Orange Electric is a fast-growing commercial and industrial electrical contractor seeking a motivated Lead Generation Specialist to help expand our customer base and drive business growth. This role is focused on identifying ideal prospects, initiating meaningful conversations, and creating qualified opportunities that fuel our sales pipeline.

If you're a self-starter who enjoys building relationships, generating new business opportunities, and being rewarded for your results, we'd love to hear from you.

Bonus Opportunity

Earn a $25 spiff for every quote sent to one of your qualified leads.

Responsibilities

Drive Strategic Business Growth

• Identify, research, and engage prospective commercial and industrial clients.
• Conduct outbound prospecting through cold calling, email campaigns, networking events, referrals, and in-person visits.
• Represent Orange Electric professionally and communicate the value of our services to potential customers.
• Develop targeted outreach strategies to connect with decision-makers and generate new opportunities.

Lead Qualification & Sales Collaboration

• Work closely with our estimator to evaluate and qualify prospective projects.
• Gather and document key project information to support accurate estimates and proposals.
• Ensure opportunities are well-vetted and aligned with company goals before advancing them through the sales process.

Relationship Development & Conversion

• Build trust and establish professional relationships with prospective clients.
• Maintain consistent follow-up communication with leads.
• Guide prospects from initial contact to active business opportunities.
• Create long-term relationships that contribute to ongoing company growth.

Market Awareness & Opportunity Tracking

• Stay informed about industry trends, construction activity, competitor offerings, and market developments.
• Identify emerging opportunities within target industries and geographic markets.
• Leverage market insights to position Orange Electric as a preferred service provider.

Sales Pipeline Management

• Maintain accurate records of outreach efforts, lead status, follow-up activities, and customer interactions.
• Track progress and performance metrics within company CRM or tracking systems.
• Provide regular updates regarding lead generation activities and pipeline development.

Qualifications

Required Experience

• Minimum 1 year of sales, lead generation, business development, or outbound prospecting experience .

Self-Motivation

• Strong work ethic with the ability to stay productive and focused without close supervision.
• Proactive and driven to achieve goals and create opportunities.

Organization & Time Management

• Ability to manage multiple prospects, follow-ups, and priorities simultaneously.
• Attention to detail and commitment to accurate documentation.

Communication Skills

• Excellent verbal and written communication skills.
• Professional and confident when speaking with business owners, facility managers, contractors, and decision-makers.

Persistence & Resilience

• Comfortable handling rejection and maintaining a positive attitude.
• Ability to remain consistent and motivated while pursuing new business opportunities.

Research & Analytical Skills

• Strong ability to identify target markets and research prospective clients.
• Capable of tailoring outreach efforts based on client needs and industry insights.

Results-Oriented Mindset

• Motivated by measurable success and business growth.
• Goal-driven with a desire to contribute directly to company performance.

What We're Looking For

The ideal candidate is energetic, professional, and passionate about creating new business opportunities. You enjoy meeting people, starting conversations, and building relationships that lead to long-term partnerships. You take pride in generating results and thrive in a performance-driven environment.

Location Requirement: Applicants should reside in or near Weber County, Davis County, or Utah County, Utah.

Job Type: Full-Time

Join Orange Electric and play a key role in helping a growing company expand its presence throughout Utah's commercial and industrial markets.

Flexible work from home options available.