Digital Marketing Specialist
$34 - $37 per hourFiloli Center
Join to apply for the Digital Marketing Specialist role at Filoli . This full‑time, non‑exempt, benefits‑eligible position focuses on driving visitation and telling Filoli’s story online. The role is onsite with a flexible schedule to meet business needs. Base pay range $34.00/hr – $37.00/hr Responsibilities Daily deployment, maintenance, and optimization of content across website, email, and paid media platforms. Email & Web Execution: Build and deploy promotional campaigns and regular communications using Constant Contact and WordPress (BBWP). Paid Media Operations: Upload campaigns and manage tagging and tracking across digital advertising platforms to ensure accurate reporting of ROAS and ROI. Content Creation: Use Adobe Products (Photoshop, Premiere Pro) to quickly create and version digital creative assets for the web and ads, adhering to brand standards. Optimization & Data: Test and optimize performance across all channels, using Google Analytics and other tools to gather data on website performance. Digital Consistency: Ensure the presence across external digital listings (like Google Business Profile) is always accurate and consistent. Who You Are & What You Bring Experience: Minimum 2+ years of professional experience with digital design, website development, and campaign execution. Technical Toolbox: Strong working knowledge of WordPress (CMS). Proficiency in Adobe Products (Photoshop required; Premiere Pro a plus). Experience with email platforms (Constant Contact preferred) and web e-commerce development (knowledge of Blackbaud Altru a plus). Expertise in setting up campaign tracking, tags, and URLs for Google Analytics. Mindset: Highly accountable, attentive to detail (error rates, broken links), and able to manage multiple concurrent tasks from concept to launch. Values: Committed to promoting digital communications aligned with Filoli’s DEAI (Diversity, Equity, and Inclusion) commitment and core values. Seniority Level Entry level Employment Type Full‑time Job Function Marketing and Sales Industries Museums, Historical Sites, and Zoos Ready to be the hands‑on force behind a major cultural institution’s digital success? Apply today! #J-18808-Ljbffr
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