Senior CPFR Manager

Job Description

Job Description

Location: Bentonville, AR (On-site)

Department: Merchandise Operations – Gelmart Division

Reports To: Director of Planning & Replenishment

Employment Type: Full-Time, Exempt 

About the Role

We are seeking a Senior CPFR Manager to lead Collaborative Planning, Forecasting & Replenishment for our Walmart apparel business. This fully on-site role in Bentonville will own forecast accuracy, in-stock performance, and replenishment health across a multi-million-dollar portfolio — and will serve as the day-to-day CPFR point of contact with the Walmart Planning, Replenishment, and Merchant organizations.

This person will act as a player-coach: setting the CPFR strategy for the account, mentoring a CPFR Manager, and personally driving the highest-visibility categories, seasonal launches, and modular resets. Success in this role means fewer stockouts, cleaner inventory positions, tighter forecast accuracy, and a Walmart merchandising team that trusts our numbers.

Key ResponsibilitiesForecasting & Demand Planning

• Own the SKU/store-level demand forecast for the Walmart intimate apparel business, including base, promotional, seasonal, and new-item volume.
• Reconcile top-down financial plans with bottom-up item-level forecasts and defend the reconciled view to Sales, Finance, and Sourcing.
• Improve forecast accuracy through better use of Retail Link, NOVA, and Scintilla data.

Replenishment & In-Stock Health

• Manage weekly replenishment health for the account: in-stock %, weeks of supply, lost sales, on-hand quality, and store-level distortion.
• Partner directly with Walmart Replenishment Managers on min/max, model stock, service-level, and lead-time settings; escalate systemic issues into the merchant conversation with data, not opinion.
• Drive corrective action on aged, distressed, or over-forecasted inventory in partnership with Sales, Merchandising, and the DC/logistics team.

CPFR Process & Systems Leadership

• Continuously improve the Gelmart CPFR operating rhythm: weekly business review, monthly forecast lock, seasonal load plan, modular reset support, and event playbooks.
• Build and maintain dashboards that combine customer and supplier data to give Sales, Finance, and leadership a single source of truth on business performance and where we are winning and losing.
• Partner with the Advanced Analytics & Automation team to automate repetitive CPFR workflows and reduce manual data assembly.
• Present performance to Gelmart senior leadership and to Walmart counterparts with credibility and clarity.

Minimum Qualifications

• 7+ years of experience in CPFR, Demand Planning, or Replenishment supporting a mass retailer, with multiple years directly supporting Walmart.
• Multiple years of experience in apparel preferred (intimate apparel, basics, or seasonal apparel a strong plus).
• Required systems fluency: Retail Link, NOVA, Scintilla, and Power BI.
• Proven track record improving forecast accuracy, in-stock performance, and inventory productivity for a private-brand or national-brand apparel business.
• Experience managing or mentoring CPFR/Replenishment analysts or managers.
• Strong analytical skills with the ability to translate complex replenishment and forecast data into clear, actionable recommendations for Sales and executive leadership.
• Exceptional communication, problem-solving, and influencing skills; comfortable in Walmart merchant and replenishment meetings.
• Willing and able to work on-site in Bentonville, AR full-time.

Preferred Qualifications

• Prior Walmart supplier experience in apparel, softlines, or intimates.
• Experience with modular resets, seasonal load plans, and new-item launches at Walmart.
• Demonstrated curiosity about AI and automation, and a track record of using them to reduce manual CPFR workload.

About the Company  

Gelmart is a leading designer, manufacturer, and supplier of intimate apparel, specializing in retail and private label programs for the country's largest mass and value channels. For decades, we have partnered with Walmart and other major retailers to design, develop, and deliver quality bras, underwear, sleepwear, and shapewear under our customers' brands and our own.

Our Bentonville team is the front line of the Walmart relationship — sitting where our customers sit, working shoulder-to-shoulder with design, sourcing, and supply chain at HQ to keep product moving and shelves full.

As part of Rafar Group, alongside Hanky Panky and Cosabella, we share a common foundation: craftsmanship, integrity, and respect for the people who make the work possible. Our Core Values — Be Adaptable, Have High Standards, Play for Each Other, Focus on the Outcome — guide every teammate, regardless of tenure or title.

The Rafar Group is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, age, national origin, disability, genetic information, marital status, citizenship, veteran status, or any other characteristic protected by federal, state, or local law.