Account Representative

Job Description

Job Description

SUMMARY

The Account Representative is responsible for supporting advertising and sponsorship sales by developing client relationships, prospecting for new business, managing assigned accounts, and providing outstanding customer service. This role works closely with the Senior Sales Representative, Sales Executive, and Director of Sales to deliver integrated marketing solutions while developing the skills necessary for continued growth within the sales organization.

PRIMARY RESPONSIBILITIES

·      Develop and maintain relationships with assigned clients to promote customer satisfaction, retention, and revenue growth.

·      Prospect for new business opportunities through outbound calls, email outreach, networking, referrals, and industry research.

·      Sell advertising, sponsorship, and integrated marketing solutions across print, digital, events, and custom media platforms.

·      Prepare sales presentations, proposals, contracts, and other sales materials to support client needs.

·      Maintain an active sales pipeline and accurately document customer interactions, opportunities, and forecasts within the CRM system.

·      Coordinate with internal departments to ensure timely execution and fulfillment of client programs.

·      Respond promptly to client inquiries and provide exceptional customer service throughout the sales process.

·      Stay informed on company products, industry trends, and competitive market activity to effectively position Lessiter Media's solutions.

·      Participate in sales meetings, training programs, and professional development activities to build consultative selling skills and product knowledge.

Perform additional duties as assigned.

QUALIFICATIONS

·      Demonstrate Lessiter Media’s Core Values: Integrity & Trust, Commitment to Unmatched Excellence, Teamwork, Accountability, Be Positive, and Embrace Change.

·      Associate's or Bachelor's degree in Business, Marketing, Communications, or a related field preferred; equivalent combination of education and experience will be considered.

·      One to three years of customer service, sales, account management, or business development experience preferred; B2B sales experience is a plus.

·      Strong verbal and written communication skills with the ability to build positive client relationships.

·      Demonstrated ability to learn new products, services, and sales techniques quickly.

·      Excellent organizational skills with the ability to manage multiple priorities and meet deadlines.

·      Self-motivated with a positive attitude and a strong desire to achieve individual and team goals.

·      Proficiency in Microsoft Office and the ability to learn CRM and sales management software.

·      Strong attention to detail, problem-solving skills, and commitment to providing exceptional customer service.

·      Willingness and ability to travel periodically to customer meetings, trade shows, and company events.

·      Experience Progression

Physical Demands

This role is primarily performed in an office setting and requires frequent sitting, with occasional standing and walking. Regular use of a computer, telephone, and standard office equipment is required, along with the ability to communicate effectively. The position may involve occasional bending, reaching, or handling of files and supplies. Employees must be able to lift and move items up to approximately 25 pounds, with or without reasonable accommodation.

Work Environment

Work is performed in a professional office environment with moderate noise levels typical of business operations. Employees may occasionally enter print production areas where noise levels and moving equipment are present, provided they follow established safety procedures. The workspace is climate-controlled with standard lighting conditions. Work schedules are generally consistent with standard business hours, with occasional flexibility based on operational needs.

Lessiter Media is an established and growing niche media company serving the equine and agricultural industries with our digital, print and event platforms.

We are viewed by the industries we serve as trusted market leaders and are a multi-award winner for outstanding journalism for American Farriers Journal in the equine market, Farm Equipment, Ag Equipment Intelligence, Rural Lifestyle Dealer, No-Till Farmer, Strip-Till Farmer, Cover Crop Strategies, Precision Farming Dealer and Farm Innovations in the agricultural market. In addition, we also host these industry-leading in-person events: International Hoof-Care Summit, National No-Tillage Conference, National Strip-Tillage Conference, Precision Farming Dealer Summit and Dealership Minds Summit.

Our culture, rooted in family ownership and entrepreneurship, fosters and rewards performance. We encourage all team members to take ownership of his or her position and take responsibility to lead and innovate. We consider our employees to be our most valuable asset and provide training and support for career growth and success.

We offer competitive compensation and benefits, and an amazingly rewarding culture and environment. Modern design features innovative and collaborative bright open floor plan with a fantastic employee lounge and free coffee. Close to some of Brookfield’s finest shopping and restaurants. Enjoy an early morning or noontime walk along a scenic nature trail.

Company Description

Lessiter Media is an established and growing niche media company serving the equine and agricultural industries with our digital, print and event platforms.\r\n\r\nWe are viewed by the industries we serve as trusted market leaders and are a multi-award winner for outstanding journalism for American Farriers Journal in the equine market, Farm Equipment, Ag Equipment Intelligence, Rural Lifestyle Dealer, No-Till Farmer, Strip-Till Farmer, Cover Crop Strategies, Precision Farming Dealer and Farm Innovations in the agricultural market. In addition, we also host these industry-leading in-person events: International Hoof-Care Summit, National No-Tillage Conference, National Strip-Tillage Conference, Precision Farming Dealer Summit and Dealership Minds Summit.\r\n\r\nOur culture, rooted in family ownership and entrepreneurship, fosters and rewards performance. We encourage all team members to take ownership of his or her position and take responsibility to lead and innovate. We consider our employees to be our most valuable asset and provide training and support for career growth and success.\r\n\r\nWe offer competitive compensation and benefits, and an amazingly rewarding culture and environment. Modern design features innovative and collaborative bright open floor plan with a fantastic employee lounge and free coffee. Close to some of Brookfield’s finest shopping and restaurants. Enjoy an early morning or noontime walk along a scenic nature trail.