Business Development Specialist

Main Duties and Responsibilities

• Identify and recruit potential merchants (restaurants, stores, etc.) to join our platform, presenting our product offerings and services to drive onboarding and successful partnerships.
• Conduct frequent in-person visits to merchants in target areas to pitch cooperation, negotiate partnership agreements, and complete onboarding procedures.
• Maintain and strengthen long-term merchant relationships by providing regular business support, conducting routine visits, and addressing operational or service-related concerns.
• Work closely with each onboarded merchant to develop customized platform strategies, help optimize their performance, and grow order volume and Gross Merchandise Volume (GMV).
• Propose and coordinate promotional campaigns or value-added services in collaboration with the Marketing team to increase merchant exposure and transaction frequency.
• Continuously manage and update merchant backend data and settings to ensure smooth operations, accurate information, and performance tracking.
• Monitor market trends, gather merchant feedback, and provide actionable insights to support business decision-making and product improvement.

Job Requirements

• Fluency in Mandarin Chinese is required; proficiency in English is a plus.
• Previous experience in B2B sales , merchant acquisition , or offline business development is highly desirable.
• Familiarity with the food delivery industry , local retail , or internet platform operations is a strong advantage.
• Strong interpersonal and negotiation skills; confident communicating and building trust with business owners.
• Ability to work independently, manage field visits efficiently, and close deals under pressure.
• Highly organized with solid time management , project coordination , and problem-solving abilities.
• A team player who can work cross-functionally with Marketing, Operations, and Product teams.