Content Marketing Manager

About Parspec Parspec is building the AI and digital infrastructure for the construction materials supply chain. Construction is a $15 trillion industry, yet the systems that underpin the buying and selling of materials remain fragmented, manual, and disconnected. Distributors and rep agencies rely on spreadsheets, PDFs, phone calls, and siloed tools to find new products and quote and manage projects, creating delays, errors, and margin erosion across the supply chain. Parspec is an AI‑native platform that powers how construction products are discovered, bought, and sold. Trusted by more than 300 MEP distributors and rep agencies, Parspec helps project‑driven businesses bid faster, win more work, and operate more profitably. By combining product intelligence, AI‑powered workflows, and a connected ecosystem, Parspec is laying the foundation for a more intelligent, efficient construction supply chain. Founded in 2021 and headquartered in San Mateo, California, Parspec has raised $31 million from leading deep‑tech and construction‑technology investors. The Opportunity We are seeking a Content Marketing Manager to build our content engine. This is a hands‑on role for someone who enjoys creating, publishing, and distributing high‑quality content across different formats. You will transform executive thought leadership, product positioning, and campaign initiatives into blog posts, ebooks, LinkedIn content, email campaigns, and short‑form video assets that drive awareness and support lead generation. This is a senior individual contributor role focused on execution, ownership, and consistent output. The ideal candidate understands how to take a single piece of high‑value content and repurpose it into multiple formats that support demand generation and revenue growth. What You Will Achieve And Key Responsibilities Content Strategy & Editorial Development Develop, manage, and execute a content calendar across key channels (blog, e‑books, whitepaper, LinkedIn, newsletters, etc.) aligned with marketing priorities Ensure content supports Parspec positioning, messaging, and pipeline objectives Collaborate cross‑functionally with the CEO, demand generation, product marketing, and sales to ensure content supports broader business goals Content Repurposing & Distribution Turn thought‑leadership content (webinars, talks, interviews) into multiple assets, including short videos, e‑books, downloadable guides, blog articles, email sequences, LinkedIn posts and carousels, etc. Collaborate with the Demand Generation team to ensure content is effectively aligned with campaign goals across all channels (owned, earned, and paid) Demand Generation Support Write email campaigns and nurture sequences Develop content for syndication and partnerships Collaborate on gated content strategy and lead capture assets Support campaign messaging and asset creation Performance & Optimization Track and report on content KPIs tied to traffic, engagement and lead generation Analyze performance data and continuously optimize content strategy Why This Matters Content is a core way Parspec educates the construction industry and communicates a better way to discover and procure products. In this role, you will turn Parspec’s ideas, product insights, and industry knowledge into clear, compelling content that builds trust with customers and drives awareness, engagement, and pipeline growth. Who You Are Mandatory Qualifications 3–6 years of experience in B2B SaaS/AI content marketing in a high‑growth startup environment Strong long‑form and short‑form writing skills, with the ability to translate complex concepts into clear, compelling content Experience creating blog posts, ebooks, email campaigns, and LinkedIn content Demonstrated ability to turn a single piece of content (e.g., webinar, interview, research) into multiple derivative assets Experience collaborating cross‑functionally with Product Marketing, Demand Generation, and Sales Comfortable creating polished visual assets using tools such as Canva or Figma Experience editing and producing video content, including short‑form clips Strong project management skills with the ability to manage multiple initiatives simultaneously Self‑starter who thrives in an environment with high ownership and autonomy Preferred Qualifications AI native proficiency: Track record of using AI tools to speed up work without dropping quality What we offer Competitive salary and discretionary bonus, plus equity options. The pay range for this role is $100‑$145k Unlimited PTO policy Medical, dental, and vision coverage Flexible hybrid work environment Regular team offsites and a budget for professional development Preferred Location: San Mateo, with regular in‑office presence At Parspec, we recognize that traditional job descriptions don’t always capture the full range of your unique abilities—and that’s perfectly okay. You may not meet every requirement, but if you bring a mix of experiences, fresh perspectives, and a passion that aligns with our mission, we want to hear from you! The Parspec team believes that varied backgrounds drive better outcomes and fuel innovation. We are a team of self‑starters that lead from every seat. We think big, set a standard of excellence and are committed to diversity and a discrimination‑free workplace. We welcome applicants from all walks of life to join us and help shape the future at Parspec. Submit your application and resume highlighting your achievements. Apply now and help drive transformative change in one of the world’s oldest and largest industries! #J-18808-Ljbffr