Content Marketing Manager
Air Apps
About Air Apps At Air Apps, we believe in thinking bigger-and moving faster. We're a family-founded company on a mission to create the world's first AI-powered Personal & Entrepreneurial Resource Planner (PRP), and we need your passion and ambition to help us change how people plan, work, and live. Born in Lisbon, Portugal in 2018-and now with offices in both Lisbon and San Francisco-we've remained self-funded while reaching over 100 million downloads worldwide. Our long-term focus drives us to challenge the status quo every day, pushing the boundaries of AI-driven solutions that truly make a difference. Here, you'll be a creative force, shaping products that empower people across the globe. Join us on this journey to redefine resource management-and change lives along the way. The Role As a Content Marketing Manager at Air Apps, you will be responsible for developing and executing a content strategy that positions us as a thought leader in the industry. You will create engaging, high-quality content such as blog posts, whitepapers, case studies, and email campaigns to educate and attract users. This role requires a mix of storytelling, SEO expertise, and data-driven decision-making to grow our audience and increase brand visibility. Responsibilities
- Develop and execute a content strategy that aligns with business goals and target audiences.
- Write, edit, and manage high-quality blog posts, whitepapers, case studies, eBooks, and email campaigns .
- Conduct keyword research and SEO optimization to improve content visibility and search rankings.
- Collaborate with designers, developers, and product teams to create compelling content assets.
- Manage the content calendar to ensure consistent publication and engagement.
- Analyze content performance metrics and optimize for engagement, lead generation, and conversions.
- Develop brand messaging and storytelling that resonates with our audience.
- Research industry trends, competitor content, and best practices to refine strategy.
- Work with guest bloggers, influencers, and external writers to expand content reach.
- Around 4+ years of experience in content marketing, copywriting, or editorial roles .
- Exceptional writing and editing skills with a strong command of storytelling and brand voice .
- Experience with SEO tools (Google Search Console, Ahrefs, SEMrush, Moz) and content optimization techniques.
- Strong understanding of digital marketing, inbound marketing, and content distribution .
- Ability to analyze content metrics and adapt strategies based on data insights.
- Experience managing content calendars, editorial workflows, and content management systems (CMS) like WordPress.
- Familiarity with email marketing tools (e.g., Mailchimp, HubSpot) is a plus.
- Ability to work independently in a fast-paced, remote-first environment .
- A portfolio of published work showcasing blog posts, whitepapers, or case studies .
- Apple hardware ecosystem for work.
- Annual Bonus .
- Medical Insurance (including vision & dental).
- Disability insurance - short and long-term.
- 401k up to 4% contribution.
- Air Conference - an opportunity to meet the team, collaborate, and grow together.
- Transportation budget
- Free meals at the hub
- Gym membership
Vacancy posted 4 days ago
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