Senior Category Manager, Walmart
$136k - $200kEdgewell Personal Care Brands, LLC
At Edgewell, you will be working on brands that matter to millions of shoppers across the globe and have fun doing it. Our portfolio holds powerhouses like Banana Boat, Hawaiian Tropic, Billie, Schick, Edge, Wet Ones and Cremo. You will immediately have the opportunity to influence how our organization drives shopper satisfaction across multiple categories within Walmart.
Role Overview
The Senior Category Manager – Walmart is a critical strategic role responsible for leading a team that translates data, shopper behavior, and category dynamics into actionable insights that drive growth for both the organization and Walmart. Experience leading the modular relay process is a benefit.
This role serves as a trusted intelligence resource for Walmart merchants and internal sales teams , delivering fact-based recommendations that influence assortment, shelving, pricing, and category strategy.
Positioned at the intersection of category management, analytics, and sales , this individual and their team play a key role in shaping retailer decisions and ensuring alignment to Walmart’s shopper-first mindset and business priorities.
Key Responsibilities
1. Category & Shopper Insights Leadership
- Analyze POS, market, and shopper data to uncover category trends, risks, and opportunities
- Translate complex datasets into clear, actionable stories for internal stakeholders and Walmart merchants
- Develop retailer-specific insights that support category growth platforms and innovation decisions
2. Retailer Influence & Advisory
- Serve as a key category partner to Walmart , providing objective, fact-based recommendations
- Influence Planogram (POG), assortment, and shelving decisions through data-driven insights
- Support and participate in line reviews, business updates, and strategic category discussions
3. Assortment, Modular & Shelf Strategy
- Lead development of assortment recommendations and modular strategies that optimize space-to-sales productivity
- Provide guidance on category segmentation, pricing tiers, and productivity analysis
- Deliver insights that improve in-store execution and shopper navigation
4. Sales Enablement & Cross-Functional Partnership
- Partner closely with Sales to build compelling category stories and selling materials
- Support key customer meetings (line reviews, business plans, innovation launches)
- Collaborate with Brand, Marketing, and Digital teams to align category strategies across channels
5. Data & Analytics Excellence
- Leverage multiple data sources (e.g., Circana, Walmart Scintilla, internal tools) to deliver insights
- Create and maintain dashboards, scorecards, and reporting that drive decision-making
- Ensure consistency, accuracy, and governance of category metrics and reporting outputs
6. Proactive Opportunity Identification
- Identify emerging shopper trends, competitive threats, and whitespace opportunities
- Deliver forward-looking recommendations (pricing, innovation, distribution, promotion)
- Lead test-and-learn initiatives to validate strategies and scale successful changes
Key Deliverables
- Monthly / quarterly category insights decks
- Line review and modular recommendation packages
- Retailer-specific category growth strategies
- Assortment and productivity analyses
- Executive-ready storytelling and dashboards
Qualifications & Experience
- Bachelor’s degree in Business, Analytics, Marketing, or related field
- 7+ years of experience in Category Management, Insights, or Analytics (CPG preferred)
- Strong experience working with Walmart data ecosystems (e.g., Scintilla, Retail Link, Circana, Nielsen)
- Proven ability to influence cross-functional teams and external retailers
Critical Skills & Capabilities
- Advanced analytics & data storytelling
- Category management expertise (assortment, modulars, pricing) – demonstrated success in leading an advisory team, executing the modular relay process is a key differentiator
- Strong communication and executive presentation skills
- Ability to translate data into commercial impact and retailer actions
- Cross-functional leadership and stakeholder influence
Success Metrics (KPIs)
- Adoption rate of insights and recommendations by Walmart merchants
- Category sales growth, share gains, and distribution improvements
- Accuracy and timeliness of reporting and insights delivery
- Impact of modular and assortment recommendations
- Internal stakeholder satisfaction and partnership effectiveness
The salary range for this position is $136,000–$200,000. Compensation for this position varies based on a range of equal opportunity factors, including but not limited to role scope, level of experience, relevant skills, education and credentials, external and internal benchmarks for equivalent roles and experience, business sector, and geographic location. Compensation decisions are based on the specific facts and circumstances of each case. In addition to base salary, the total rewards package may also include, for eligible roles, bonus, and long-term Incentive. Edgewell offers competitive employee benefits, including medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Your Talent Acquisition Partner can provide additional details regarding total rewards offerings and the applicable salary range for the relevant location(s) during the hiring process.
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