Resident Services & Outreach Specialist

Resident Services & Outreach Specialist

The Resident Services & Outreach Specialist is responsible for enhancing the well-being of residents by connecting them with appropriate community resources and services. This role emphasizes collaboration with the BCHC site Housing Specialist (Asset Manager), residents, and external partners to identify and address resident needs. While marketing is a secondary responsibility, it supports the primary goal of fostering a vibrant, supportive, and engaged community.

Essential Functions

Resident Services & Outreach

• Build and maintain relationships with community service providers to support resident needs.
• Assist residents in accessing and navigating available community resources.
• Provide information and support to residents and their families.
• Collaborate with the Housing Specialist (Asset Manager) and residents to identify service gaps and opportunities.
• Maintain accurate records of resident interactions, service referrals, and outcomes.
• Work as part of a team to improve resident satisfaction and community relations.

Resident Engagement & Activities

• Coordinate and implement activities that reflect residents' social, intellectual, and physical interests.
• Tailor activities and access to services to individual resident needs and preferences.
• Ensure activities are safe, inclusive, and promote participation.
• Monitor and evaluate the effectiveness of programs and events.
• Communicate with residents, families, and staff about upcoming activities and events.

Marketing Support

• Support the development and execution of marketing strategies to increase occupancy and resident satisfaction.
• Build relationships with referral sources and community partners.
• Provide information and support to prospective residents and their families.
• Assist with advertising, social media, and event promotion.
• Track marketing campaign results and recommend adjustments as needed.

Additional Responsibilities

• Stay informed about industry trends and best practices in resident services, engagement, and senior living marketing.
• Collaborate with staff and volunteers to ensure smooth execution of BCHC programs and events.
• Participate in staff meetings and contribute to a positive team environment.

Minimum Qualifications

• Associate's or Bachelor's degree in Social Work, Human Services, Gerontology, Marketing, or a related field preferred.
• Minimum of 2 years of experience in resident services, case management, community outreach, or a related field.
• Experience working with older adults, individuals with disabilities, or diverse populations is highly desirable.
• Experience in event planning, community engagement, or marketing is a plus.

Certifications (Preferred but Not Required)

• Certified Aging-in-Place Specialist (CAPS), Social Work licensure, or similar credentials.
• CPR/First Aid certification.

Physical Requirements/Working Conditions

Knowledge, Skills, and Abilities

• Strong understanding of community resources, social services, and referral processes.
• Excellent interpersonal and communication skills, both verbal and written.
• Ability to build trust and rapport with residents, families, and community partners.
• Strong organizational and time management skills; ability to manage multiple priorities.
• Proficiency in Microsoft Office Suite (Word, Excel, Outlook) and comfortable with social media platforms.
• Ability to work independently and collaboratively in a team environment.
• Creative problem-solving skills and a proactive approach to resident engagement.
• Ability to maintain confidentiality and handle sensitive information with professionalism.

Physical Requirements/Working Conditions This work requires little to no exertion of force; work regularly requires sitting, bending, reaching hand dexterity (grasping, holding), keyboarding, repetitive movements, reading, writing, eye-hand coordination, seeing (near and/or far, color, depth, field of vision, hearing, using the telephone, contact with government officials and the public, and working inside and alone. Work is generally in a moderately noisy location (e.g., business office, light traffic). There is a need to travel within and between buildings.