Northeast Regional Sales Manager

Northeast Regional Sales ManagerGlobal Technology Firm is looking for a Northeast Regional Sales Manager. General Responsibilities: Increase sales by servicing and growing sales at existing dealers as assigned by the VP Sales and/or Director of Sales as well as assisting with finding/closing new dealers in the territory. The Regional Manager is responsible for driving sales growth by developing relationships with dealers, independent sales representatives, architects and designers (A&D), end users, and distribution partners. The position manages territory performance, executes strategic sales initiatives, and identifies new business opportunities while ensuring exceptional customer support.Key Responsibilities:Develop and execute territory sales plans to achieve or exceed annual revenue and profit goals.Manage relationships with: independent manufacturers' representatives, office furniture dealers, D&B firms, distribution partners, national accounts, architects and designers (A&D), end-user customers.Recruit, train, and support independent rep agencies where applicable.Conduct joint sales calls with reps and dealers.Identify and develop new dealer and distribution opportunities.Track sales pipeline, forecasts, and market activity using CRM tools.Prepare accurate sales forecasts and business reviews.Analyze territory performance and implement corrective action when necessary.Coordinate product launches and promotional activities.Represent the company at industry trade shows and customer events.Provide competitive market intelligence and customer feedback to product management and leadership.Collaborate with marketing, customer service, and operations to ensure excellent customer experience.Education, Experience, Skills and Abilities:Must reside within one (1) hour driving distance of a major airport in the following metro areas: New York, NY / New Jersey / Boston, MA / Washington, DC area / Philadelphia, PA — or be willing to relocate.Bachelor's degree in Business, Marketing, or a related field (preferred).5–10+ years of B2B sales experience.Experience in commercial furniture, office products, workplace solutions, or related industries is REQUIRED.Proven history of exceeding sales targets.Experience managing independent manufacturers' representatives.Strong presentation and negotiation skills.Ability to analyze sales data and develop territory strategies.Proficiency with CRM software (Salesforce, Hubspot or similar) and Microsoft Office.Proficiency with AI-powered sales tools — or demonstrated willingness to learn and adopt them — for prospecting, account research, and outreach personalization.Willingness to travel (typically 20–50%).Core Competencies:Commercial furniture market knowledgeStrategic territory managementRelationship buildingSales leadershipDealer development and sales growthBusiness planningForecastingNegotiationProblem solvingCommunication and presentationCross-functional collaborationIndependent rep network developmentChannel managementStrategic account developmentSpecification SalesKey Performance Indicators (KPIs):Revenue growthTerritory market shareNew dealer partnersRep performancePipeline valueQuote-to-order conversion rateCustomer retentionForecast accuracyNew product salesRef: #231-Eng Tampa