Commercial Compliance Manager (LTCi)
Genworth
At Genworth, we empower families to navigate the aging journey with confidence. We are compassionate, experienced allies for those navigating care with guidance, products, and services that meet families where they are. Further, we are the spouses, children, siblings, friends, and neighbors of those that need care—and we bring those experiences with us to work in serving our millions of policyholders each day.
We apply that same compassion and empathy as we work with each other and our local communities. Genworth values all perspectives, characteristics, and experiences so that employees can bring their full, authentic selves to work to help each other and our company succeed. We celebrate our diversity and understand that being intentional about inclusion is the only way to create a sense of belonging for all associates. We also invest in the vitality of our local communities through grants from the Genworth Foundation, event sponsorships, and employee volunteerism.
Our four values guide our strategy, our decisions, and our interactions:
- Make it human. We care about the people that make up our customers, colleagues, and communities.
- Make it about others. We do what's best for our customers and collaborate to drive progress.
- Make it happen. We work with intention toward a common purpose and forge ways forward together.
- Make it better. We create fulfilling purpose-driven careers by learning from the world and each other.
POSITION TITLE
Commercial Compliance Manager
POSITION LOCATION
Richmond, VA
YOUR ROLE
As a Compliance team member, you’ll help us apply the law to our products, services, and day-to-day interactions, as well as uphold the highest standards of ethics and integrity in our practices, to ensure we’re there for our policyholders and communities—now and in the future.
The Product Compliance Manager is a key member of the Commercial Compliance team supporting CareScout Insurance Company’s long-term care insurance (LTCi) business. This is an individual contributor role (no direct reports) serving as the compliance subject matter expert for marketing, distribution, and direct-to-consumer (telesales) activities for LTCi products, and providing compliance guidance during new product development and enhancements. The role partners closely with Product, Brand/Marketing, and Sales/Distribution teams to enable business objectives while identifying, mitigating, and escalating compliance risk.
Note: This role does not perform regulatory product or advertising filings; it provides compliance review and advisory support and partners with teams responsible for filings when needed.
What you will be doing
- Provide compliance guidance and support to Product, Brand/Marketing, and Sales/Distribution teams related to the development, marketing, and sale of LTCi products.
- Conduct timely, risk-based compliance reviews of advertising, marketing, educational, and sales materials (including digital content, scripts, training, and consumer communications) to confirm alignment with applicable laws, regulations, and company standards.
- Perform ongoing compliance monitoring for the internal Telesales desk (direct-to-consumer), including call listening, review of scripts/disclosures, and assessment of sales practices for adherence to requirements.
- Perform the due diligence reviews for agencies and financial institutions who are seeking to contract to distribute our insurance products
- Produce and socialize trend reporting (themes, root causes, and key risk indicators) from monitoring activities and the annual compliance risk review; recommend process and control enhancements.
- Partner with compliance and business leaders to drive issue remediation, including documenting findings, tracking corrective actions, validating remediation effectiveness, and escalating material issues as appropriate.
- Stay abreast of applicable federal and state laws and regulations impacting LTCi marketing and sales; analyze requirements and translate them into practical guidance for internal stakeholders.
- Develop and maintain playbooks, checklists, and guidance for common marketing and sales use-cases (e.g., required disclosures, comparative/claims language, testimonials, lead-gen, and senior-focused communications).
- Identify when marketing content or product communications may require regulatory submission or review; coordinate with the teams responsible for filings to support responses to regulator questions and objections.
- Serve as a compliance subject matter expert for the commercial aspects of state market conduct exams and other regulatory inquiries involving marketing, sales practices, and direct-to-consumer activities.
- Cross-train in other Commercial Compliance coverage areas (e.g., annuities, care services) and support team initiatives and projects as needed.
- Perform other compliance-related tasks and projects as assigned.
What you bring
- Bachelor’s degree or equivalent practical experience
- 5+ years of work experience
- 3+ years of experience in compliance, legal, risk management, or a related control function; in lieu of direct experience, a degree with a major or minor in compliance or risk management; or a J.D.
- Ability to interpret insurance contracts, laws, and regulations and apply practical judgment to assess, manage, and escalate risk as appropriate
- Strong written and verbal communication skills, including the ability to influence and collaborate with business partners
- Demonstrated ability to manage multiple priorities and deadlines with close attention to detail and process discipline
Nice to Have
- 5+ years of compliance experience in the insurance or broader financial services industry
- Working knowledge of individual Long-Term Care insurance products and demonstrated application of the regulatory requirements governing advertising, marketing, and sales practices for such products
- Direct involvement in the review and approval of insurance marketing/sales materials
- Experience supporting direct-to-consumer or telesales environments, including call monitoring/call listening, QA sampling, trend reporting, and corrective action tracking.
- Demonstrated ability to work with AI enabled tools, including prompting, reviewing, and refining AI generated outputs to support compliant business processes
- Experience supporting market conduct exams, regulatory inquiries, or internal audits related to marketing and sales practices
- Demonstrated ability to tailor communications to diverse audiences (e.g., business leaders, project teams, regulators)
Employee Benefits & Well-Being
Genworth employees make a difference in people’s lives every day. We’re committed to making a difference in our employees’ lives.
- Competitive Compensation & Total Rewards Incentives
- Comprehensive Healthcare Coverage
- Multiple 401(k) Savings Plan Options
- Auto Enrollment in Employer-Directed Retirement Account Feature (100% employer-funded!)
- Generous Paid Time Off – Including 12 Paid Holidays, Volunteer Time Off and Paid Family Leave
- Disability, Life, and Long Term Care Insurance
- Tuition Reimbursement, Student Loan Repayment and Training & Certification Support
- Wellness support including gym membership reimbursement and Employee Assistance Program resources (work/life support, financial & legal management)
- Caregiver and Mental Health Support Services
ADDITIONAL
- At this time, Genworth will not sponsor a new applicant for employment authorization for this position
- No agencies please
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