Business Development Representative

Business Development Representative (BDR)

As a Business Development Representative (BDR) at Robert Dietrick Company, you will play a key role in expanding our market presence by proactively identifying and engaging net-new prospects within your assigned region. Your primary objective is to create momentum in the field by scouting new opportunities, visiting facilities where there is potential need, and setting high-quality introductory meetings for our Territory Sales Representatives.

This role requires a strong field presence, curiosity about customer operations, and the ability to initiate relationships that lead to long-term partnerships. The BDR will work across the North, Central, or South Region and partner closely with our Territory Representatives to support territory growth and pipeline development.

This role exists to help Robert Dietrick Company build presence, open doors, and create momentum - ensuring our sales team is consistently engaging new customers and helping businesses keep moving.

Duties/Responsibilities

• Proactively identify and pursue net-new prospects within assigned territories through field scouting, research, cold outreach, and in-person facility visits.
• Develop an understanding of customer operations to identify potential needs related to equipment, safety, efficiency, and maintenance.
• Establish initial relationships with prospective customers and position Robert Dietrick Company as a trusted resource.
• Schedule and coordinate qualified first meetings between prospective customers and assigned Territory Sales Representatives.
• Prepare Territory Representatives for meetings by providing relevant background, context, and discovery notes.
• Maintain consistent activity across assigned territories to support balanced market coverage and presence.
• Track prospect activity, meetings, and outcomes using company CRM and related systems.
• Collaborate closely with Territory Representatives to align on target accounts, territory priorities, and follow-up strategies.
• Maintain awareness of competitive activity, market trends, and customer feedback within assigned regions.
• Participate in joint visits, ride-a longs, and follow-up meetings as appropriate to support opportunity development.
• Periodically prepare and report activity results, territory insights, and pipeline indicators to management.
• Support broader sales and marketing initiatives by providing field-based feedback and insights.
• Perform other duties as assigned.

Business Development Representative (BDR) Accountability Chart

• Identify and engage net-new prospects through field scouting, research, outreach, and in-person facility visits.
• Create qualified first meetings by establishing initial relationships and positioning RDC as a trusted resource.
• Support Territory Representatives by preparing them with discovery notes, background, and context for meetings.
• Maintain consistent field activity and territory coverage to build presence and generate pipeline momentum.
• Document prospect activity, insights, and outcomes accurately in CRM and provide feedback to Sales Leadership.