Paid Media Manager

Paid Media & Creative Manager
About Us
We operate high-growth digital competitions and consumer platforms focused on audience engagement, content, and brand-building.

We move fast, test constantly, and care about performance.

About the Role
We are looking for a hands-on Paid Media & Creative Manager who can manage paid acquisition and actively contribute to the creative process.

This is not a role where you only manage campaigns and report on performance.

You need to understand the numbers, identify what is working, develop new creative ideas, and work closely with the team to test and improve them.

What You'll Do
Manage and optimize paid campaigns across Meta and other platforms
Track CAC, ROAS, conversion rates, spend, and performance trends
Develop new ad concepts, hooks, messaging, and creative angles
Turn performance data into clear creative direction
Work closely with designers, editors, and leadership
Identify underperforming campaigns quickly and take action
Continuously test audiences, offers, formats, and creative
Communicate clearly and work well as part of a team

What Success Looks Like
CAC and ROAS are actively managed and improving
New creative concepts are consistently being tested
Winning ads are identified and scaled quickly
Poor-performing campaigns are addressed quickly
Creative and paid media work together, not as separate functions
You take feedback well and contribute positively to the team

Requirements
Hands-on paid media experience
Strong Meta Ads Manager experience
Experience managing campaigns around CAC and ROAS
Strong understanding of direct-response creative
Ability to develop creative concepts and communicate them clearly
Strong analytical and problem-solving skills
Organized, detail-oriented, and collaborative
Comfortable moving quickly and changing direction when needed

Bonus Points
Experience with high-volume consumer acquisition
Experience creating or editing ad content
Landing page or conversion optimization experience
Experience with e-commerce, subscriptions, competitions, or lead generation

Important Note
This is not just a media-buying role.

We are looking for someone who wants to own both performance and creative.

You should be comfortable bringing ideas to the table, receiving direct feedback, working closely with others, and changing course quickly when something isn't working.

Application Questions
What is the largest monthly paid media budget you have personally managed?
Give an example of a campaign where you materially improved CAC or ROAS. What did you change?
Give an example of an ad or creative concept you personally developed or helped develop.
Tell us about a time someone disagreed with your marketing or creative recommendation. How did you handle it?