Marketing Campaign Coordinator

Marketing Campaign Coordinator | Brooklyn, NY • $50,000-$75,000

About the Role
We're looking for a driven, organized Marketing Campaign Coordinator to own the execution of our outbound marketing campaigns. You'll manage text message campaigns, engage with leads, coordinate follow-ups, and keep prospects moving through the sales pipeline. As you grow in the role, you'll take on managing and guiding virtual assistants, delegating tasks to keep campaigns running smoothly.

Key Responsibilities

Campaign Execution

• Execute and manage outbound text message campaigns
• Respond to inbound messages and engage with prospective clients
• Manage retargeting campaigns and re-engage inactive leads

Lead Management & Follow-Up

• Maintain and organize lead lists
• Schedule and track follow-up communications
• Ensure qualified leads complete applications before handing off to sales and underwriting teams

Performance & Optimization

• Track campaign performance and identify opportunities to improve response and conversion rates
• Keep marketing workflows organized and ensure no leads fall through the cracks

Qualifications

• Highly organized with excellent attention to detail
• Strong written communication skills
• Self-motivated with the ability to manage multiple campaigns simultaneously
• Comfortable using CRMs and messaging platforms
• Process-oriented with a proactive, ownership mindset
• Marketing, administrative, or customer service experience is a plus

Interested? Send your resume to: View email address on click.appcast.io