Chief Marketing Officer (CMO)
Confidential
Chief Marketing Officer (CMO)
About the Company
Large international travel agency
Industry
Leisure, Travel & Tourism
Type
Privately Held
Founded
1958
Employees
1001-5000
Categories
- Leisure
- Travel & Tourism
- Services
- Consumer Services
- Travel Agencies & Services
- Travel and Reservation Services
Business Classifications
- B2C
About the Role
The Company is seeking a Chief Marketing Officer (CMO) to lead the transformation of its marketing organization. The CMO will be responsible for driving revenue, enhancing customer experiences, and expanding market reach through new customer acquisition. This executive will lead a high-performing marketing team, combining art and science in the marketing function, and will be instrumental in the company's digital evolution. Key responsibilities include owning and leading the marketing organization, driving digital and performance marketing initiatives, and strengthening brand positioning. The ideal candidate will have a strategic marketing leadership background, with a focus on performance marketing, brand evolution, and a proven track record in driving growth and transformation. Candidates for the CMO position at the company should have at least 15 years of marketing leadership experience, with a strong emphasis on digital and traditional marketing tactics. The role requires a data-driven, performance-oriented mindset and expertise in areas such as eCommerce optimization, paid search, social, SEO, and marketing analytics. The successful candidate will be a customer-obsessed marketer, capable of shaping strategies that engage a diverse consumer audience and drive customer loyalty. A key aspect of the role is the ability to work cross-functionally to introduce and optimize new marketing tactics that support the company's growth and transformation. The CMO will also be responsible for recruiting, developing, and mentoring top marketing talent, and fostering a high-performance, collaborative culture within the marketing team.
Hiring Manager Title
Chief Executive Officer
Travel Percent
Less than 10%
Functions
- Marketing
Vacancy posted 4 days ago
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