Director of Growth
New Day Executive Search
Director of Growth
A highly respected luxury consumer brand is seeking a Director of Growth to lead customer acquisition, membership growth, retention, and customer lifetime value across a portfolio of premium products, experiences, and membership offerings.
Reporting directly to the President, this leader will own the entire customer journey—from awareness and visitation through conversion, retention, and loyalty—while partnering closely with Sales, Hospitality, Finance, and Executive Leadership.
Responsibilities
- Drive growth in active customers and premium membership programs.
- Develop and execute customer acquisition, retention, renewal, and reactivation strategies.
- Increase conversion across customer, hospitality, and membership funnels.
- Lead CRM, lifecycle marketing, segmentation, personalization, and loyalty initiatives.
- Partner with hospitality leadership to drive qualified visitation and demand.
- Own growth analytics, KPI reporting, forecasting, and performance measurement.
- Lead a small internal team and manage external agency relationships.
- Manage growth-related budgets and investments.
Qualifications
- 8+ years of experience in Growth, CRM, Lifecycle Marketing, Membership, Subscription, Ecommerce, DTC, or Customer Marketing leadership.
- Proven success improving acquisition, conversion, retention, and renewal metrics.
- Experience managing an end-to-end customer growth funnel.
- Strong analytical skills with expertise in customer data, segmentation, and marketing technology platforms.
- Experience within luxury hospitality, premium consumer brands, luxury retail, travel, wine & spirits, private clubs, or membership-based businesses preferred.
- Strategic thinker with a hands-on, entrepreneurial mindset.
Benefits
- Competitive base salary
- Performance-based bonus opportunity
- Comprehensive health and wellness benefits
- Hybrid work environment
- Relocation assistance available
- Opportunity to work directly with executive leadership and help shape the future growth of a highly regarded luxury brand
Equal Opportunity Employer.
Vacancy posted 1 day ago
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