Manager, Digital Activation

Agency:Hearts & ScienceJob Function:MediaJob Subfunction: Performance MediaJob Description:Overview Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time. Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation. Responsibilities As a Manager on our Digital Activation team, you will play a key role in developing plans and executing digital buys by ensuring that pacing, performance and the Digital Activation Process is activated correctly across the area of responsibility is the primary focus of this job.Core responsibilities include, but are not limited to the following:Ensuring the implementation of the Digital Planning & Optimization Process across programmatic and direct buyingOverseeing and directing the day to day operations of the activation teamEffectively managing budgetProviding inputs and guidance around campaign design, including requirements for success and optimal use of demand side platformsWorking side-by-side with broader activation team to ensure tight coordination of campaign setup, adjustments and optimization performance is efficient and effectiveWorking with Strategy team to understand goals, address client needs, and communicate results and insights back to clientsDirect billing and reconciliation process for programmaticImplementing Business Intelligence tools and new capabilities (e.g., new supply & data sources, new media measurement techniques, etc.)Providing expert consultation to vendors, internal teams, and clients Qualifications Minimum 3 years of experience and expert knowledge of digital programmatic buying (YouTube) and hands-on experience using DV360Experience managing a small team and juggling multiple people and work prioritiesExperience working with across several media channels is preferred and a curiosity in emerging media platformsExperience with client-facing interactionExperience working with large data sets and understanding of methodologies for evaluating dataHands-on experience with data visualization tools, including TableauAbility to effectively manage costs while exceeding performance and viewability goalsExcellent interpersonal and communication skills, ability to distill key ideas for non-digitally-centric teamsProven ability to work with and influence cross-functional teamsStrong knowledge of MS Excel and ability to coach others in shortcutsWorking knowledge of third-party verification tools, including DoubleVerify $50,000 - $95,000Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.Link to Recruitment Privacy Notice: For US Job Seekers:It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F. SummaryLocation: New York, New York, United States of AmericaType: Full time