Director of Customer Relationship Management. Job in Columbus Move Collective Jobs

Director of Customer Relationship Management About the Company Dynamic iGaming startup Industry Gambling & Casinos Type Privately Held About the Role We are seeking a motivated and innovative Director of Customer Relationship Management to enhance our team's performance. In this key role, you will define and execute our CRM strategy across diverse markets, spearheading retention and engagement initiatives for both sportsbook and casino products. You will be responsible for overseeing player segmentation, targeted communications, and ensuring optimal player lifecycle management. In your role, you will: Analyze player data to inform strategy and improve engagement Coordinate impactful CRM campaigns across multiple markets Utilize CRM platforms and marketing automation tools effectively Monitor and report on CRM KPIs to measure success and identify areas for growth Collaborate with various teams to ensure alignment and effectiveness of campaigns Qualifications The ideal candidate will have significant experience in crafting CRM strategies within the online gaming sector, showcasing a strong comprehension of player lifecycle dynamics and retention methodologies. Strong organizational skills and the ability to juggle multiple high-priority tasks in a fast-paced setting are crucial. Our perfect match is someone with a proactive approach and a commitment to driving player value and lifecycle management. Travel Percent Less than 10% Functions Marketing Account Management/Optimization #J-18808-Ljbffr Broughton Group