Program Manager

Program Manager Department: Programs Reports To: Executive Director Location: Remote/Hybrid (SF Bay Area or Sacramento-based; required monthly in-person events and occasional evening and weekend availability for events. Regional travel as needed.) Classification: Full-Time, Exempt Organization Overview Naturally NorCal is a nonprofit organization (501c 6) dedicated to supporting and elevating the natural products industry across Northern California. We serve a diverse community that includes emerging entrepreneurs, scaling brands, established legacy CPG companies, and the service providers who support them. Through events, peer forums, and strategic partnerships, we create opportunities for connection, education, and business growth across every stage of the company lifecycle. Our programming is designed not only to support founders as they build and scale, but also to engage experienced operators and industry partners who play a critical role in shaping a thriving ecosystem. As part of the Naturally Network, we connect our regional community to a broader national platform—bringing together founders, brands, retailers, investors, and service providers to build a more collaborative, inclusive, and resilient natural products industry. Role Overview The Program Manager is responsible for leading the development, execution, and evolution of all Naturally NorCal programming—including events, peer forums, and community experiences. This role sits at the center of member and partner engagement and plays a key leadership function in shaping how our community connects and grows. The ideal candidate is both strategic and hands‑on, with the ability to manage details while keeping a clear vision for impactful, inclusive programming. This is a highly cross‑functional role spanning programming, marketing, partnerships, and community engagement. The ideal candidate has an entrepreneurial mindset, enjoys working with founders, service providers and emerging brands, and thrives in a collaborative, mission‑driven environment. Core Responsibilities Design and manage the annual calendar of events, peer forums, and educational programming Lead monthly in‑person events and attend board meetings in Northern California Oversee program execution from concept through delivery in a committee format Manage budgets, timelines, and resources in partnership with the Executive Director Collaborate with members, speakers, sponsors, and partners to deliver high‑quality experiences Track participation and gather feedback to continuously improve programming Manage event registration systems and CRM updates Supervise staff, contractors, and/or volunteers supporting programs Represent Naturally NorCal at key regional events Manage the programming communications calendar Develop marketing copy and coordinate promotional materials and monthly newsletters Support website updates and social media related to programs Partner with marketing support to ensure consistent and timely promotion Contribute to organizational strategy and planning Work closely with the Executive Director, board, and committee leaders to identify community needs Serve as a connector and advocate for members and partners Participate in regular coordination with Naturally Network chapters Salary and Location Salary Range: $75,000 – $95,000 annually, depending on experience Location: Remote/Hybrid (SF Bay Area or Sacramento-based; required monthly in‑person events and occasional evening and weekend availability for events. Regional travel as needed.) Qualifications 5+ years of experience in program management, events, community engagement, coordination, or related roles. Nonprofit or membership‑based organization experience preferred. Background in natural products, CPG, or food & beverage preferred. Strong organizational and project management skills, including managing budgets, timelines, and multiple priorities. Experience working with entrepreneurs, startups, service providers, and high‑growth companies is highly preferred. Experience with CRM systems, event registration tools, Google Docs & Microsoft Office. Excellent communication skills (written and verbal). Experience evaluating program success through metrics and feedback. Comfortable operating both strategically and tactically. Familiarity with email marketing, social media, and website management. Bachelor’s degree preferred. #J-18808-Ljbffr Spirit League