Marketing Project Manager

Job Description

The Marketing Project Manager is responsible for coordinating marketing projects, franchise communications, promotions, and new store openings. This role ensures marketing initiatives are organized, delivered on time, and executed accurately across all locations.

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How You'll Contribute

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Marketing Project Coordination

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• Turn approved marketing ideas into project plans, timelines, and deliverables.
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• Coordinate responsibilities and follow up with internal teams and vendors.
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• Maintain the marketing calendar.
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• Track deadlines, approvals, and spending against approved budgets, flagging potential delays or budget overruns.
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• Ensure all marketing materials are accurate and approved before release.
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Franchise Communications

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• Serve as the day-to-day marketing contact for franchisees.
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• Communicate campaigns, promotions, deadlines, and brand updates.
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• Distribute approved marketing materials with clear execution instructions.
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• Collect franchisee requests and coordinate responses with the appropriate teams.
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• Organize franchise marketing meetings and follow up on action items.
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• Route local marketing proposals through the appropriate approval process.
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New Store Opening Marketing

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• Manage the marketing timeline and checklist for each new store opening.
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• Coordinate launch materials, signage, digital listings, and opening announcements.
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• Organize approved local outreach, partnerships, and launch events.
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• Align marketing activities with Operations and the actual store opening date.
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• Follow up after each launch and document improvements for future openings.
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Cross-Department Coordination

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• Coordinate marketing activities with Operations, Franchise Development, Training, and Finance.
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• Ensure each department understands its responsibilities and deadlines.
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• Confirm stores are prepared and ready to execute promotions before launch.
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• Keep the CEO informed of project progress and escalate decisions or issues that could affect timelines, budgets, or execution.
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Reporting & Process Improvement

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• Provide concise updates on project progress, spending, and outstanding decisions.
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• Collect campaign results and relevant performance information from the appropriate teams.
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• Develop and maintain SOPs, training materials, templates, checklists, and new store opening playbooks.
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• Identify opportunities to improve marketing processes and ensure consistent, efficient execution across locations.
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What Makes You a Great Fit

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• 3+ years of experience in marketing, project coordination, operations, or a related field.
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• Strong project management, organizational, and communication skills.
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• Excellent attention to detail and ability to manage multiple projects, deadlines, and priorities simultaneously.
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• Strong follow-up skills and ability to coordinate effectively with internal teams, franchisees, vendors, and leadership.
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• Ability to work independently, take ownership of projects, and proactively identify potential issues or delays.
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• Strong written and verbal communication skills.
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• Proficiency with Microsoft Office and/or Google Workspace; experience with project management and marketing tools is a plus.
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• Experience working in a restaurant, franchise, hospitality, or multi-unit environment preferred.
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• Ability to work in a fast-paced environment and adapt to changing priorities.
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• Bachelor's degree in Marketing, Business, Communications, or a related field preferred; equivalent experience will be considered.
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Perks & Benefits

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• Health benefits
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• 401(k)
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• Paid vacation
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• Personal leave: five paid days per calendar year
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• Holiday pay: Thanksgiving Day, Christmas Day, and New Year's Day
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