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Marketing Executive

$70k - $75k

Financial Times

Marketing ExecutiveSupporting the Financial Times' commercial marketing activities in the US, the US Marketing Executive coordinates strategic partnerships, client events, marketing campaigns, and activations alongside regional and global partners.Interacting directly with the VP Americas, Strategic Business Director, the central marketing team in London, US sales teams, and colleagues throughout the FT, you will deliver daily marketing assistance to guarantee the effective delivery of premium client experiences, commercial partnerships, and marketing initiatives across arts, luxury, lifestyle, finance, and B2B sectors.Being a US-based member of the marketing team, you will approach your work proactively and with initiative. You will authoritatively handle everyday priorities and fulfill the role of local marketing lead for the US market. You will apply central and regional marketing plans using campaigns and activations relevant to the local market. You will keep close ties with the UK-based Marketing Manager and the wider team.This is an excellent opportunity for someone looking to develop a career in commercial marketing, events, and partnerships within a global media organisation.Key ResponsibilitiesCommercial collaborations and activationsPlan and carry out commercial partnerships and client activations, taking responsibility for agreed activities and next steps and adjusting delivery when necessary to maximise impact for US audiences.Run marketing materials and partnership outputs in collaboration with external partners and internal clients.Handle partnership timelines and help ensure agreed benefits are delivered.Proactively find opportunities to promote FT commercial initiatives and maximise partner engagement.Event marketing and client engagementSupport the organisation and delivery of client events, including breakfasts, dinners, receptions, and hospitality experiences.Handle event logistics including venues, invitations, guest lists, branded materials, catering, gifting, and on-site support.Lead attendee communications and registration, proactively addressing issues as they arise.Help ensure events are delivered to a high standard and provide an excellent client experience.Arts, luxury and lifestyle marketingSupport marketing efforts for FT Weekend and HTSI commercial partnerships across arts, luxury, and cultural events.Collaborate with colleagues across commercial, editorial, brand, and events teams to coordinate campaign activity.Build and maintain effective day-to-day relationships with partner organisations and suppliers.Marketing initiatives and communicationsTake charge of delivering US marketing campaigns and communications. Develop and send localized marketing content including emails, newsletters, invitations, and event materials. Make sure global campaigns are suitably customized for the US market.Run localised marketing content on platforms such as LinkedIn, Pardot, and Salesforce, serving as the regional marketing contact for campaign delivery.Monitor audience engagement and campaign performance, providing recommendations to optimise local marketing activity and inform future campaigns.Collaborator coordinationLiaise with colleagues across US and UK commercial marketing, sales, FT Live, and brand teams to support campaign delivery, representing local market requirements and helping shape how campaigns are accomplished in the US.Run meetings, timelines, and project updates, proactively keeping collaborators informed of progress.Respond to partner and collaborator enquiries promptly and professionally. Use good judgement to resolve daily questions independently when possible. Raise strategic decisions to the UK Marketing Manager when necessary.Reporting and marketing administrationMaintain marketing calendars, project trackers, and partnership documentation, taking responsibility for keeping assigned activity on track.Coordinate branded merchandise, print production, and shipping for events and activations.Handle reporting on campaign and event performance, highlighting relevant insights and findings and finding opportunities to improve future marketing.Support budget tracking, invoice processing, and purchase orders.Required Skills / Experience1–2 years' experience in a marketing, events, communications or related role; relevant internship experience will also be considered.Strong organisational skills with excellent attention to detail.Excellent written and verbal communication skills.Ability to handle multiple marketing projects and deadlines simultaneously, prioritising effectively with limited day-to-day oversight while implementing agreed marketing plans independently.Confidence using Google Workspace, particularly Google Sheets and Google Slides.A proactive, collaborative, and positive approach to work, with the confidence to take initiative and progress tasks independently.A strong sense of ownership, with a proactive, resourceful approach and eagerness to learn.Strong interpersonal skills and confidence communicating with a range of collaborators.Comfortable working in a fast-paced environment and handling contending priorities.Flexible, reliable, and willing to support events outside normal office hours where required.Passionate about delivering high-quality client experiences.The Following Would Be Advantageous:Experience supporting events or hospitality programmes.Familiarity with CRM or marketing platforms such as Salesforce, Pardot, or similar email marketing systems.An interest in media, luxury, arts, culture, or B2B marketing.Experience collaborating with external partners, agencies, or suppliers.What's In It For You? Our BenefitsOur benefits differ depending on the location, but we are dedicated to offering premier perks at all our offices. These include generous annual leave, health coverage, 401k and company match, inclusive parental leave packages, subsidised gym memberships, and opportunities to give back to the community. Full details of our benefits are available here.We currently operate a hybrid model which requires staff to work onsite 50% of the time, subject to role requirements & regular review. While flexible working requests will be considered, not all patterns are suitable for all roles. We believe this balanced approach supports flexibility and protects our culture, making collaboration and communication easier, building stronger relationships and team cohesion, and supporting peer learning. We reserve discretion on reasonable notice to change this approach either generally or for specific individuals or teams.AccessibilityWe are a disability confident employer and Valuable 500 signatory.Please inform us if you need any reasonable accommodations or personalization during the application process or to support your attendance at an interview. Should you wish to talk about your needs or have any inquiries, email View email address on click.appcast.io and a member of our team will gladly assist you.Further InformationA reasonable salary estimate for this role is $70,000–$75,000. The final offer will depend on skills, experience, training, certifications, and business needs. This range applies to our NYC office and may differ in other locations.At the FT, we value innovation and technology, and understand that applicants might use AI tools during their job application. We encourage AI used to support your application, but it is crucial that all details given are genuine and truthfully reflect your skills, experience, and qualifications.Candidates should be aware that AI usage during the application process may be observed to guarantee a fair and transparent hiring experience for everyone.Please be cautious of fake job listings and offers falsely claiming to be from the Financial Times. Genuine roles will ask you to apply only via the official Financial Times careers website. The FT will never request financial details, payments, or third-party referrals during recruitment. If you doubt the authenticity of a listing or suspect scam activity, contact View email address on click.appcast.io.

Vacancy posted 4 days ago
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