Sales Manager

Job Full Description

Key Responsibilities

Sales Leadership
• Build and lead a high-performing sales organization.
• Recruit, hire, onboard, and coach Account Managers, Route Sales
Representatives, Key Account Managers, and future Regional Sales
Managers.
• Establish a strong performance culture built on accountability.
• Conduct weekly sales meetings.
• Create coaching plans for each salesperson.
• Develop succession plans for future leaders.

Commercial Strategy
Develop and execute sales strategies across:
• DSD Distribution
• Wholesale Distribution
• Independent Retail
• Grocery Chains
• Hispanic Markets
• Foodservice
• C-Stores
• Corporate Accounts
• National Accounts

Identify new market opportunities throughout North Carolina and surrounding states.
Team Development
Create and implement:
• Sales Playbooks
• Territory Management
• Sales Processes
• Pipeline Management
• Customer Segmentation
• Sales KPIs
• Performance Reviews
• Compensation Plans
• Sales Incentive Programs
Revenue Growth

Own revenue targets while improving:
• Sales Growth
• Gross Margin
• Customer Retention
• New Customer Acquisition
• Route Productivity
• Sales per Representative
• Average Order Value
• Distribution Expansion

Customer Development
Develop executive relationships with:
• Retail Chains
• Independent Grocers
• Convenience Store Operators
• Foodservice Customers
• Wholesale Customers
• Regional Distributors

Lead negotiations with strategic accounts.
Cross-Functional Leadership
Partner closely with:
• Procurement
• Operations
• Warehouse
• Logistics
• Finance
• Marketing
• Customer Service
Ensure alignment between sales forecasts, inventory planning, and customer
demand.

Performance Management
Develop dashboards tracking:
• Sales by Territory
• Sales by Representative
• Gross Profit
• Route Performance
• Customer Growth
• New Account Development
• Lost Customers
• Sales Pipeline
• Forecast Accuracy

Continuous Improvement
Implement best practices in:
• CRM utilization
• Sales forecasting
• Territory optimization
• Sales training
• Coaching
• KPI management
• Performance analytics


Create scalable commercial processes that support rapid company growth.
Required Qualifications
• Bachelor's Degree in Business, Marketing or related field.
• 7+ years of progressive sales leadership experience.
• 5+ years managing high-performing sales teams.
• Experience within Food Distribution, Grocery Distribution, Beverage
Distribution, CPG or Wholesale Distribution.
• Proven success recruiting and developing sales organizations.
• Strong financial and business acumen.
• Experience managing multi-million-dollar sales portfolios.
• Excellent negotiation and communication skills.
• Valid driver's license.

Preferred Qualifications
Experience with:
• Hispanic Food Industry
• Foodservice Distribution
• DSD Operations
• Grocery Chains
• Convenience Store Distribution
• ERP systems
• CRM platforms
• Route Accounting Systems
• Microsoft Power BI
• Sales Analytics

Leadership Competencies
We are looking for someone who:
• Builds teams instead of managing individuals.
• Develops future leaders.
• Leads by example.
• Thinks strategically while executing operationally.
• Is highly data-driven.
• Makes decisions quickly.
• Holds people accountable with respect.
• Thrives in high-growth environments.
• Possesses an entrepreneurial mindset.
• Has a strong sense of ownership and urgency.

Johnston County, NC
1017
328 Brightleaf Blvd
Smithfield, NC 27577