Sr. Marketing Manager (Medical Device)

Reference: 630082Posted: 2026-08-14Location: Irvine, CaliforniaCompany: Planet Pharma GroupContact: ApplicationsEmail: View email address on click.appcast.io Responsibilities:Lead the development and execution of the annual brand plan to deliver differentiated value to core customers and support the achievement of company goals. Design and implement downstream marketing initiatives, including targeted brand campaigns. Develop and deploy marketing assets, sales enablement messaging, and tools to drive customer acquisition, conversion, and retention, ensuring alignment with medical, legal, and regulatory guidelines.Gather and synthesize market insights through market research and regular field engagement to identify unmet clinical, operational, and economic customer needs. Champion cross-functional brand initiatives in collaboration with Sales, Sales Training, Medical Affairs, Professional Relations, Global Marketing, Health Economics & Market Access (HEMA), Operations, and R&D. Establish and track KPIs to measure marketing initiative effectiveness and overall brand performance. Coordinate with internal and external agency teams to initiate, manage, and deliver marketing projects from concept to completion.Requirements:Bachelor’s degree in business, science, engineering or healthcare; MBA a plus. Other concentrations are considered contingent upon relevant professional experience. Minimum 5 years of experience in the medical device/technologies industry, preferably in a marketing-related discipline; experience in sales or medical affairs also considered. An understanding of medical devices, hospital coding, and health economics is a plus. At least 5 years of experience in strategic or marketing functions. Strong project management skills with the ability to complete projects with limited supervision. Freakish commitment to completing tasks with a focus on delivering high-impact results. Entrepreneurial mindset with a relentless desire to thrive in a fast-paced environment. Proven ability to quickly build and maintain effective professional relationships. Proactive and can-do attitude, with great attention to detail and analytical capabilities. Skilled in communicating change initiatives across verbal, written and presentation formats, including executive leadership interactions. Up to 20-30% of travel time. Comp $165-180K based on experience