Practice Development Manager - Wealth and Tax
Holland & Knight
Practice Development Manager
We are a Firm where people truly believe in what they do and strive to achieve the highest standards of performance and success.
This position can be based at one of the Firm's offices: Tampa, Miami, Fort Lauderdale, Jacksonville, Portland, or Dallas.
General Description: We are seeking a Practice Development Manager to join our team! The Practice Development Manager will serve as the primary marketing professional for assigned practices within the Firm Wealth & Tax Section. They will work closely with the practice leaders and Director of Marketing and Business Development to develop strategies and implement marketing and business development activities for the assigned areas. The Practice Development Manager will collaborate with firm-wide marketing resources while sharing "best practices" with other practice marketing and business development professionals in the department.
Key Responsibilities and Essential Job Functions:
- Become familiar with the practice, clients, target markets, and related resources (e.g., trade and industry organizations, publications) for assigned practices.
- Develop, implement, and track business plans for the assigned practices.
- Develop and manage practice marketing budgets.
- Strategize with practice leaders to identify appropriate marketing activities and initiatives.
- Develop and maintain collateral materials, including brochures, deal or case lists, practice descriptions and other Web site content.
- Plan and participate in all assigned practice meetings.
- Assess opportunities and assist in developing responses to RFPs and pitches for new business.
- Direct research efforts for the assigned areas, including trends and issues, targeted companies, etc.
- Collaborate with the Public Relations team to identify and develop opportunities to promote satisfactory results, "star" attorneys or other work products for the assigned practices.
- Seek opportunities to leverage successes across other groups within the firm. Identify and support cross selling opportunities.
- Collaborate with designated professionals to maintain CRM and engagement databases for assigned practices.
- Work collaboratively with Regional Marketing Managers to organize activities that are "on the ground" in other offices, such as seminars, events, sponsorships, etc.
- Expected to maintain a regular and predictable work schedule and full attention to and engagement in work activities on behalf of the firm during business hours unless otherwise approved or required by applicable law.
- Special projects and duties as assigned.
Required Skills:
- Creative, outward-looking, confident, capable of sharing innovative ideas.
- Leader, mentor, coach, team player, facilitator, manager, client-service orientation.
- Strategic, high-energy results oriented and detail oriented.
- Excellent communication skills including active listening, clear and concise writing, and confident, persuasive speaking.
- Excellent presentation and negotiation skills. Ability to establish ongoing partnerships with peers and colleagues.
- Knowledge of or ability to learn Microsoft Office Suite, or Microsoft 365.
Required Qualifications & Education:
- Bachelor's degree required.
- 5-7 years of experience, preferably in a legal or professional services marketing environment.
Physical Requirements:
- Ability to sit or stand for extended periods of time.
- Moderate or advanced keyboard usage.
Benefits: Our goal is to promote a work environment in which individuals have access to the resources they need to be their best both professionally and personally, which includes resources that encourage individuals to focus on their health and well-being.
Below are the benefits we offer: comprehensive medical (PPO and HDHPs), dental and vision plans including coverage for domestic partners; life and AD&D insurance; short and long term disability insurance; tax-advantaged accounts for health care expenses, including FSAs and HSAs; FSAs for dependent care; health advocacy services; behavioral health and counseling resources for all family members; 401(k); profit sharing; backup dependent care; senior care planning support; resources for individuals with development disabilities and their caregivers; and paid holidays and other paid time off, including paid leave for new parents.
Holland & Knight is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex (including pregnancy, childbirth or related conditions, transgender status, and sexual orientation), national origin, age, disability, genetic information, veteran status or any other factor prohibited by law.
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