Integrated Marketing Manager
Virtual Vocations Inc
Driving full-funnel marketing initiatives, the full-time Integrated Marketing Manager will develop and optimize integrated campaigns focused on account-based marketing and demand generation while collaborating with sales and marketing teams in a hybrid work environment. Key responsibilities Develop, execute, and optimize integrated marketing campaigns across digital channels to drive pipeline and revenue growth Lead and support account-based marketing initiatives, aligning efforts with sales priorities and target accounts Collaborate closely with sales leaders and global marketing teams to ensure alignment on messaging and shared revenue goals Required qualifications 5-7+ years of experience in B2B marketing, demand generation, or account-based marketing, preferably within SaaS or data-driven industries Strong understanding of account-based marketing principles and full-funnel campaign strategy Proven ability to synthesize data into actionable marketing strategies Experience collaborating with sales leadership and cross-functional teams Hands-on experience with Salesforce, HubSpot, and marketing automation platforms
Vacancy posted 1 day ago
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