Product Marketing Manager
$165k - $226.6kOkta, Inc.
Staff Product Marketing Manager, Security Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. Reporting to the Senior Manager, Product Marketing, this role is a critical lead in Okta's security journey. We are looking for a Staff Product Marketing Manager who will help tell Okta's security story in a compelling, cohesive, and relevant way. Your goal is to elevate Okta's foundational access technologies from a utility to a strategic security imperative, evangelizing the need for identity-centric security in an AI-driven threat landscape. The ideal candidate will be a unique blend of technologist and business strategist – someone who can dive deep into technical architecture while crafting portfolio-level value propositions that resonate with both CISOs and practitioners. Beyond strategy and content, you must be a self-motivated, execution-oriented individual who stays focused on delivering outcomes in a fast-paced environment. What you'll be doing Identity Security GTM Strategy: Build and execute the go-to-market strategy for Okta's foundational access and authentication platform. You will define how core authentication, adaptive policy, and recovery flows serve as the first line of defense against modern identity-based attacks. Technical Evangelism & Demos: Move beyond high-level messaging to create "show-not-tell" technical content. You will be responsible for building and delivering product demonstrations, technical reference architectures, and briefs that prove Okta's security value to technical buyers. Security Storytelling: Own the messaging, positioning, and competitive differentiation for our core access technologies. You must take "under-the-hood" technology and turn it into a simple, urgent, and business-focused story that highlights resilience and risk mitigation. AI-Driven Identity Leadership: Define the strategy for securing the new wave of AI. This includes establishing Okta's point of view on managing AI agents as identities and ensuring the access layer is hardened for an automated, high-velocity threat landscape. Cross-Functional Activation: Partner with Product Management, Engineering, and Sales to build technical buyer-focused assets—including technical comparisons, FAQs, and field enablement materials-specifically designed for the Global 2000. Analyst & Industry Presence: Represent Okta at security events to raise our profile and establish a unique POV. Engage with analysts to ensure Okta's foundational security capabilities are recognized as the core of a modern security posture. What you'll bring to the role Domain Expertise: 8+ years of experience as a product marketer or product manager in cybersecurity or identity management (IAM, AD, or Entra ID). You know who the players are, where the gaps lie, and how to win. Hands-on Technical Proficiency: A technologist at heart. You must have a track record of supporting technical evaluations, and you must be comfortable configuring and demoing the product to technical buyers. Execution-Oriented Storytelling: Proven ability to take "under-the-hood" technology and turn it into an emotional and urgent business story. You know how to rise above the noise and create a sense of urgency. Strategic Integration: An understanding of how foundational identity signals (like MFA and policy) feed into broader security outcomes like threat detection and incident response. Stakeholder Management: Experience managing senior stakeholders with differing priorities and a high sense of urgency to drive end-to-end GTM initiatives. Extra Credit if you have CS Degree or a strong technical background in systems architecture or engineering. Deep experience with modern identity protocols and securing hybrid environments (Cloud and On-Premises). Experience in the AI space, specifically regarding the security implications of LLMs and agentic workflows. Compensation and Benefits The annual base salary range for this position for candidates located in the San Francisco Bay area is between $165,000 – $226,600 USD. The annual base salary range for candidates located in California (excluding San Francisco Bay Area), Colorado, Illinois, New York, and Washington is between $147,000 – $202,400 USD. The annual base salary range for candidates located in Canada is between $128,000 – $176,000 CAD. In addition to base salary, Okta offers equity (where applicable), bonus, and benefits, including health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave). To learn more about our Total Rewards program please visit To learn more about our Total Rewards program for Canada please visit The Okta Experience Supporting Your Well-Being Driving Social Impact Developing Talent and Fostering Connection + Community We are intentional about connection. Our global community, spanning over 20 offices worldwide, is united by a drive to innovate. Your journey begins with an immersive, in-person onboarding experience designed to accelerate your impact and connect you to our mission and team from day one. Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws. If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please use this Form to request an accommodation. Notice for New York City Applicants & Employees: Okta may use Automated Employment Decision Tools (AEDT), as defined by New York City Local Law 144, that use artificial intelligence, machine learning, or other automated processes to assist in our recruitment and hiring process. In accordance with NYC Local Law 144, if you are an applicant or employee residing in New York City, please click here to view our full NYC AEDT Notice. #J-18808-Ljbffr
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