Vice President of Revenue Marketing
Confidential
Vice President of Revenue Marketing
About the Company
Top provider of a cloud-driven donor management platform
Industry
Information Technology and Services
Type
Privately Held, VC-backed
Founded
2012
Employees
201-500
Funding
<$1 million
Categories
- CRM
- Non Profit
- Software
- Information Technology & Services
- Non-Profit & Philanthropy
- Technology
- Nonprofits
- Fundraising
- Management Services
- Cloud Solutions
- Charity
- Nonprofit Support
- Publishers
- Information
- Publishing
- Computer Programming
- Professional Services
- Computers
Specialties
- donor crm
- donor engagement
- donor loyalty
- fundraising database
- fundraising software
- nonprofit software
- donor management software
- donor database
- donor retention
- fundraising crm
- donor management
- online giving
- and donor relations
About the Role
The Company is seeking a Vice President of Revenue Marketing to lead its demand generation and revenue growth strategy. The role oversees the full demand and conversion engine, including buyer journeys, integrated campaigns, account-based marketing, search visibility, paid media, website performance, and conversion optimization. The leader will partner with Sales and Business Development to align pipeline plans, grow customer acquisition and bookings, and use testing and performance data to guide investment. Responsibilities also include managing the demand budget, advancing practical AI-enabled marketing workflows, developing team leaders, and representing the organization in industry conversations. Candidates should have 12 or more years of experience in B2B software growth, demand, or revenue marketing, including at least five years leading other leaders. Required experience includes scaling a high-volume inbound engine, delivering sustained growth, owning marketing-sourced pipeline, and building shared funnel plans with Sales and related teams. Applicants should bring hands-on expertise in paid media, websites, conversion optimization, organic and AI-driven discovery, and buyer journey development, along with experience managing program, agency, and software budgets. Familiarity with modern CRM, marketing automation, account-based marketing, analytics, experimentation, and AI tools is also required.
Hiring Manager Title
Chief Marketing Officer
Functions
- Marketing
- Sales/Revenue
Vacancy posted 5 days ago
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