PR & Outreach Executive (£25K - £27K DOE)

We are looking for a new PR & Outreach Executive in Bedford. This hybrid role offers 3 days in office and 2 days remote, with a salary range from £25K to £27K (DOE). About the Role The PR & Outreach Specialist plays a key role within the Off‑Page SEO team, building strong relationships with publishers and webmasters, producing compelling link‑building content, and spearheading outreach campaigns to support client SEO performance, especially in the iGaming sector. Key Responsibilities Conduct in‑depth research and deliver ongoing strategic link‑building plans that maximise ROI. Source relevant publications and websites aligned with client needs. Develop and execute strategic outreach campaigns to secure placements across a variety of outlets. Use negotiation skills to secure placements within agreed parameters. Continuously monitor and analyse campaign performance, optimising strategies for maximum success. Generate newsworthy, link‑worthy content for link acquisition. Develop targeted content that meets publisher editorial standards and strengthens the quality and relevance of acquired links. Track and report on coverage and links earned from PR activity. Qualifications & Experience Minimum 1 year of experience in off‑page SEO (link building). Strong content‑writing skills with the ability to produce high‑quality copy across various formats and brand voices. Proficient in using outreach/SEO tools such as BuzzStream or Ahrefs. A data‑driven mindset with the ability to set and track measurable goals. Exceptional attention to detail and organisational skills. Prior agency experience and the ability to communicate with stakeholders. Familiarity with AI tools for content production and outreach optimisation (a plus). Some experience in SEO or content optimisation. Desirable Skills Line‑management experience. Additional SEO or content optimisation experience. Key Performance Indicators (KPIs) Link diversity and target achievement each month. Content quality and output within agreed timelines. On‑time delivery of all soft and hard deadlines. Outreach effectiveness – open rates and link placements. Contribution to PR campaigns and coverage. Living Our Values Dynamic – decisive, energetic, finishing what you start. Collaborative – one team, generous sharing, no silos. Transparent – no hidden cards, straight with clients and colleagues. Curious – ask why, dig deeper, never stop questioning. Forward‑thinking – drive into tomorrow, using AI to work smarter. The Benefits You Actually Care About Benefits at Receptional are built around our five core values: Transparent, Forward‑Thinking, Dynamic, Collaborative, and Curious. Transparent Weekly all‑agency meetings. Company‑wide quarterly business reviews. Clear pay framework and role progression. Yearly appraisals and weekly one‑on‑ones. Profit‑related bonuses paid twice a year. Forward‑Thinking Access to mental health first aiders. Six paid counselling sessions per year. Annual health checks and flu jabs. Enhanced maternity & paternity pay. Work abroad policy. Strong employer pension contributions. Dynamic Hybrid working – 3 days office, 2 days home. 25 days holiday plus an extra day each year of service (up to 30). Modern Bedford HQ with table tennis, darts and space to think. Birthday off. Cycle‑to‑work scheme. Monthly rewards recognising outstanding performance. Collaborative Quarterly focus groups – your voice shapes how we work. Whole‑team away days. Team fundraising for the charity of the year. Volunteering policy – 2 paid days off per year. Celebrations and cultural activities. Curious Dedicated training academy – 40+ hours of learning per year. Access to industry events. Peer mentoring, knowledge‑sharing and personal development planning. A culture that encourages “why?” and “what if?”. #J-18808-Ljbffr Receptional LTD