Digital Marketing Specialist & GA4 Specialist
Digital Aid Seattle
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Organization: Digital Aid Seattle
Location: Remote
Duration: 6+ Months
Responsibilities
- Analytics and Reporting:
- Oversee and optimize the use of Google Analytics (GA4) and Google Tag Manager (GTM).
- Analyze user behavior patterns and monitor referral traffic sources.
- Google Ads Management:
- Collaborate with the Data and Marketing teams to devise effective Google Ads campaigns targeting specific user groups.
- Conduct keyword research, craft engaging ad copy, set bid strategies, and optimize campaigns for performance and ROI.
- SEO Optimization:
- Conduct on-page and off-page SEO assessments.
- Undertake keyword research and apply SEO strategies to enhance organic search rankings for multiple websites.
- Collaboration and Strategy:
- Collaborate closely with the Marketing and Data Analytics Team to evaluate social media campaign efficacy and refine strategies.
- Engage with like-minded organizations to explore collaborative opportunities.
- Attend both general weekly meetings and specific team meetings.
Required Qualifications
- Proficiency in Google Analytics.
- Entry-level to mid-level familiarity with social media platforms.
What's In It For You
- Gain invaluable hands-on experience in Google analytics with potential leadership opportunities.
- Collaborate with a dynamic team of dedicated professionals.
- Enhance your professional portfolio and strengthen your resume.
- Make a real difference in the lives of those who use our products and services.
Vacancy posted 2 days ago
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